This week's Adobe Chat was centered around Moble Marketing. This week's questions were:
Q1: In your own words, why is mobile so important to organizational success today? Q2: Where should new mobile marketers start? Step 1? Step 2? Step 3? Q3: US mobile usage now exceeds desktop use, 51% compared to 42%. Why the shift? Q4: App vs. mobile web—how do you decide what's best for your organization? Q5: What type of content is most important for mobile experiences? Q6: What components/features make for a best-in-class mobile experience? What factors can make or break it? Q7: What is the best brand experience you have ever had on mobile? What made it so good? Q8: How has mobile marketing evolved, and what will the future of mobile marketing look like?
Please join us each Wed at 1PM PST/4PM EST on Twitter using #AdobeChat
Feel free to add your own answers using the comments below.