Your achievements

Level 1

0% to

Level 2

Tip /
Sign in

Sign in to Community

to gain points, level up, and earn exciting badges like the new
BedrockMission!

Learn more

View all

Sign in to view all badges

Scenario 2: Trigger email campaign

Linda_Stinson
Employee
Employee

Jane Marketer wants to run a cross-sell campaign. In this campaign, 10 days following a purchase, the buyer gets an email delivery suggesting another product category based on the initial product purchased. So for example, if the customer bought jewelry, the follow-on email would suggest a handbag purchase. Using techniques you have already learned in the training, how might you set up this campaign workflow? Discuss specific Activities and how they would be configured.

2 Replies
Linda_Stinson
Employee
Employee

From our weekly vILT session:

Glen Leavitt 2: wait activity

Karen Haas: if $ > 0 in last 10 days, suggest new product based on product categories

Karen Haas: spend

Todd Lukowski: purchase date = getdate()-10 or something like  that