Today company’s offer several versions of a mobile application (iOS, Android) and send push notifications with various offers and policy updates to their app uses. The Mobile App channel in Adobe Campaign enables you to send notifications to terminals which the application is installed on.
To use the functionalities of the Adobe Campaign Mobile App Channel, you need to change/adapt your mobile application to integrate it into the Adobe Campaign platform. Two SDKs (Software Development Kits) are available (one for Android and one for iOS) for easy integration of your mobile application with Adobe Campaign. Good technical knowledge of Java and Objective-C is required.