Adobe Campaign Standard 17.10 - Latest features - November 2017

florentlb

02-11-2017

Here is an overview of the latest features added to Adobe Campaign Standard - release 17.10 of November 2017. To see the complete list of changes - including bug fixes - consult the release notes.

Note that this new version will be progressively deployed in the upcoming weeks.

Functionality

Description

Fatigue Management

Fatigue Management allows you to create fatigue rules to manage over-communication with profiles. Fatigue rules are easily built, but are extremely flexible with capabilities such as counting messages across multiple channels (including transactional messages), only counting specific deliveries, or applying rules to specific profiles.

For more information, refer to the detailed documentation.

Content creation: Import from a URL

Import from a URL enables you to quickly retrieve your creative content from a website to build emails for any delivery. Additionally, you can streamline your creative process by enabling third parties to share content directly through a URL. Imported content can be flexibly used as part of a single delivery or at the template level ensuring brand consistency for all related campaigns whether they be workflow-based or transactional messages, and include A/B or multivariate testing. Import from a URL automatically converts and tracks all links to monitor email performance through Dynamic Reporting.

For more information, refer to the detailed documentation.

Florent.