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Target mapping in adobe cAmPAIGN

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Hi All,

need to und what is target mapping in adobe campaign classic

how can we define it in layman terms??what is the purpose and usage of same

please help

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Correct answer by
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To trigger a delivery, Target mapping is mandatory. Here we will define what is the targeting and filtering dimension. It stores which attribute to be used for email delivery which stores email address, which attribute for mobile delivery, so and so. And can define here where to store broadlog, tracking log and exclusion logs. If you have a new recipient schema and want to create delivery for the new schema as targeting dimension, you need to create new target mapping 

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Correct answer by
Community Advisor

To trigger a delivery, Target mapping is mandatory. Here we will define what is the targeting and filtering dimension. It stores which attribute to be used for email delivery which stores email address, which attribute for mobile delivery, so and so. And can define here where to store broadlog, tracking log and exclusion logs. If you have a new recipient schema and want to create delivery for the new schema as targeting dimension, you need to create new target mapping