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Paid Search Marketing Detail

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bindukumari1990
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bindukumari1990
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23-04-2021

Hi,

 

I have created paid marketing channel for that I have put processing rule as 

Matches Paid Search Detection Rule?gclid

 

I am getting the data as shown below, need to understand these marketing channel detail. Kindly help me, as I am beginner to the tool.

 

bindukumari1990_0-1619163368781.png

 

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ishans52004352
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ishans52004352
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23-04-2021

The Marketing Channel Detail refers to the value that is being set for "Set Channel's value to". Can you please check your "Paid Search" Marketing Channel rule and see if you have "set channel's value to" something like Search Engine. You can modify it to populate the Marketing Channel Detail report as per your requirement.

Let me know if that helps.