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Rename VISITOR label on reports for clarity

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Level 2

4/8/10

Rename VISITOR label on reports for clarity

 

for example, on the Countries report , the VISITOR metric is displayed against each country.  I have had users believe that was a MONTHLY VISITOR number and they were quite surprised it was DAILY.  More importantly, they utilized this data in reports as if it was monthly.

 

I suggest that wherever you have a LABEL called VISITORS, you clarify that as DAILY VISITORS.  Maybe the rule is that all VISITOR labels mean DAILY but don't assume everyone knows your rule.  Make it more usable.

 

Thanks.

Terri