Adobe Target

I am using Target Delivery API. For the same payload in Postman I got the reponse like this:In the Campaign V8 Client Console response is like this (already put into email): Do you have any ideas why Target do this? How to resolve this? Why Target do this even though payload headers look the same? 

In Adobe Target, is there a way to have more control over the algorithms like modifying weights that influence an ML model or adjusting certain thresholds like with criteria such as confidence levels or performance metrics?

Hello,I am setting up an XT that includes multiple pages.  What I want to be able to do is look at the metrics for the individual pages included in that XT in Adobe Analytics, which is a total of 5.  Would I do a page url breakdown of the XT Target Experience?  Or will the XT Target Experience be reported out as individual pages if I use A4T? What is the best way to setup this report? Thanks!

GA4T ~ Elevating Optimization With Adobe Target and Google Analytics 4 In the world of optimization testing, Analytics for Target (A4T) was king, but now, it’s time for GA4T. Get ready to explore an exciting new integration between Adobe Target and Google Analytics 4 (GA4). MiaProva's new GA4T connector (powered by Adswerve) allows Adobe Target data to be consumed in GA4 and GA4 data to be brought into Adobe Target, uniting two powerful tools in your tech stack. Join optimization expert Brian Hawkins as he delves into this groundbreaking integration. This session is essential for digital marketers, data analysts, and optimization professionals eager to enhance their testing capabilities and learn how this powerful combination can elevate your testing and optimization efforts.You’ll discover: How GA4T bridges the gap left by the sunset of Google Optimize.  The benefits of integrating Adobe Target data into GA4 for comprehensive analysis. Strategies to improve the perform

Hello,I've been using s.tl to capture CTA clicks (of personalized content) on my website.When I use the same to capture the user's qualification for, say, an A/B test, it is being perceived as a bounce by Analytics, since s.tl calls are seen as hits (i.e. link clicks).For example: User qualifies for an A/B test's audience. Within this test's control & alternate experiences, I have Custom code blocks to fire s.tl call with, say eVar27: "ab-test-qualified" during the start of page load.Does A.Analytics support this use case?If so, what would be the right way to capture this?TLDR; We want to look at the number of visitors qualified for Target Activities in the Analytics reporting suite.

Greetings Adobe Target Community! Please join me in congratulating your Adobe Target practitioner peer, Aanchal Sikka (aka @aanchal-sikka) for being recognized as the Adobe Target Community Contributor of the Month for May 2024! @aanchal-sikka, thank you for driving productive discussions with your Community peers ~ your contributions have been tremendously helpful!         Click here  to check out who our Top Contributor was in April, and be sure to stay tuned to find out whose contributions stand out in the month of June!   Cheers, Amelia

Hello I wanted to jump in and check how A/B test via Target works. I've created a basic A/B test in Adobe Target (just a text change) using client-side implementation (without a tag manager).Can I Implement Target without a Tag Manager? | Adobe TargetHowever, when I request the Experience B URL (preview link), I don't see the expected results. In the network tab, I can see a response from Target (PFA screenshot), but it doesn't contain any experiment information ( I believe it should )What could be causing this issue, why experiment doesn't work , and how can I troubleshoot it? Thanks

Hi Team,  I am unable to view the data in my Target Activity where I used Adobe Analytics as the reporting Source . Could you please help me in identifying the root cause of the issue .I also cannot see A4T panel in my Analytics workspace as well.  Thanks,Spandana

Hi Adobe community, Assuming I have a JavaScript variable named "userProfile" on a website, that is to identify if a user is login.How can I use Target to access the variable and target the visitors by their "userProfile" value?The goal is to define a Target audience for the login users so I can design the corresponding AB testing activity.

Hi, I have an A/B test campaign set up in Adobe Target with a 50:50 traffic split. It is a redirect URL test wherein the users get redirected to a redesigned page when they become part of the test group.The test is now live and I see the Target Activity details in the /delivery call (under the response tab) when I become part of the control group. However, when I become part of the test group (redirect URL), the Target Activity details are missing in the /delivery call. I could see the data flowing in AA though for both the groups. Additionally, I see an unequal split in traffic (75:25) instead of the equal traffic split (50:50) set in the activity.Has anyone faced a similar issue or can help me understand this?

Currently, using Adobe Target Mobile Visitor target for an activity, I see a divergence in visitors agains Google and OneTrust. Anybody knows why could this be happening? Probably the definition of each for a mobile visitor?In my case, the counting was like this for mobile visitors:- Adobe Target: 1,6K- Google: 6,7K- OneTrust: 5,6K

For demo purposes I would like to url personalization under query string.The rule is: Current Page URL contains ?testHere is my question. How Target evaluate Current Page URL?Is it window.location.href?Or is it window.location.pathname?

To monitor infrastructure settings, our team runs an AA test. This test is always live across web domain. Will this impact the audience selection for AB tests because we essentially run those AB tests on pages from the same web domain? Currently we have AA test set at priority 999 and AB tests with priority 0.

Here's our situation: we set up our Recommendations catalog and entity attributes with both input from mbox parameters capturing on-page data and a feed using the Analytics Product Classifications import. For various reasons, we have 90%+ rows in the Classifications that are not saleable on the website. We'll work on cleaning that up, but until then, we're wondering how best to clean up the Reco catalog.We looked at using the API to remove entities, but the docs state that un-accessed entities will wash out of the catalog after 61 days, so maybe we can do nothing:How Do I Use Feeds in Target Recommendations? | Adobe Target So if we turn off the Classifications feed, any products not recorded in Target (or Analytics?) page views should be removed. However, the classifications are quite useful in making Collections and Exclusions. Will the entity attributes originally brought in with the Classifications feed persist as long as the product is still active? Specifically

Hi all,  We have been told we need to create a regional mbox to deliver personalised content on page for product recommendations (using form based composer) but I'm struggling to understand where this config. happens and who does it?  is it done by developers? how does the regional mbox get into target as something for me to select to serve the content?  I have seen this post https://experienceleaguecommunities.adobe.com/t5/adobe-target-questions/how-to-create-regional-mbox-using-at-js-v2/td-p/623115and the documentation suggested https://experienceleague.adobe.com/en/docs/target-dev/developer/client-side/at-js-implementation/functions-overview/adobe-target-getoffer but where does this all happen? We have launch implemented is it in there?  If anyone can help me figure out the high level view of 'who' would do this work (developer or tag management specialist or both) and where the config. is done that would be great!?  Not su

HiOur team has been noticing a pressing issue with Adobe Target lately. To monitor its integration and implementation, we are running AA test and everything looks fine - traffic, split ratio etc. However, when we look into traffic data for AB test, we fail to understand why Adobe Target AB tests tend to pull limited traffic than the actual traffic. This has become a top priority issue for us since we always run into low sample size, leading to lack of significance and failed outcome from these tests. Any leads would be greatly appraciated!

we are trying to setup a new design for recommendations. everything works fine appart from language split.   goal: display different attributes based on page language   setup: in the target call we added a new parameter "language" that can be used in the design   problem: everything works fine and the mbox parameter gets populated correctly. however, we are not able to create any if-then-else clause based on this mbox parameter. whatever we tried, it failed.   what it might look like is something like this: --- #if( \${mbox.language} == "en" )   ## layout for en here #else   ## other layout here #end ---   question: anybody has a working example of an "if-then-else" using a mbox parameter?   thanks for any help!

I'm wondering what exactly is Adobe Target's "Page Views" tracking. More exactly I'm refering to:Does it track- only if the user is visiting that url just after the page where the Activity is set?- tracking every/any time the user is visiting that url during the user session?- would it track a url if it's the 3rd page visited after the activity page? Being A page where activity is set, and C the page view url: A -> B -> C

Hi Community,I have issue with the delivery call in the single page application. From the initial page load request target library is working. But in the History change delivery call is not firing. In the console i have checked the spa page by checking "adobe" version but it not showing. I have tried the console.log, log is showing but delivery call is not firing. Does anybody facing the same issue?ThanksKaruppiah Sakthivel

By @surebee @vinayso Consent management platforms whether built in-house or through an external vendor have become more commonplace understandably as there has been more of a focus on consumers' privacy rights through the backing of GDPR and CCPA for example. When implemented, the ability to test or personalize on a page is governed by a user’s consent preferences.  Given the diversity of site and technical governance requirements across the industry, consent management and therefore, Target implementations can vary. Despite the different combinations of consent management and Target implementations and the changing tide of privacy rights, the need to provide a personalization without flicker remains constant. In this blog, we will start with a brief overview of flicker, consent management and list some of the most common ways of mitigating flicker when implementing Target with consent management on your site. What is Flicker? At a high level, a ‘flic

Hello Team, Welcome to the Adobe Target Community Mentorship Program 2024! This is the featured Community Discussion thread for your Adobe Target Community Mentor, Kasper Andersen (aka @kandersen), who will be here to guide and support you and your peers with your Adobe Target questions as you prepare for your Adobe Target Business Practitioner Expert Certification (Exam ID: AD0-E406), through to the end of the program.  A little bit about your Adobe Target Community Mentor, Kasper Andersen:   With a rich background in digital marketing that dates back to the Omniture days, I have been deeply involved with Adobe Target since its inception as Test&Target. My passion for Adobe Target stems from its unparalleled flexibility and potential; it’s by far my favorite tool in the Adobe stack because it offers limitless opportunities for customization and impact. As a mentor, I aim to empower others with the knowledge and skills to fu

Hi, I am looking for ways to implement redirect offers in our SSR layer. The goal is to get/pre-fetch the knowledge about the redirects on the server already so we don't load any other stuff in the client browsers before the redirect happens. Ideally we pre fetch all redirects for that session, but if we need to fetch the tests for a particular page it is also fine.  Reading the documentation, i think i need the Delivery API's but i cannot find any example of how the response will look like when you created an activity with url redirects in adobe target. Also I would like to understand how redirects will work with server side implementations. We are using AT.js client side

We are doing A/B test Server side test with two recipes. How can we utilize A4T for server side testing?