Adobe Marketo Engage

I am currently trying to update the lead score on a group of contacts from SFDC and while I am successful in doing this from a dataload, when Marketo and SFDC sync for the first time after the change the old value is brought back by Marketo.    Is it possible to push these updates from SFDC or can they only be made from Marketo?   

    I am currently working on a project where I am calling a webhook to push data to a tool for validation.  Recently, we ran into an issue where a list import qualified for this campaign which triggered over 40,000 webhook calls at once which caused processing errors in Marketo.    Does anyone know how you can limit the number of webhook calls allowed to be triggered in the smart campaign or in the webhook itself? I know you can limit smart campaigns at the admin level, but is there a way to do it at a local smart campaign level?    Thank you! 

I want to set up an experiment where 50% of the welcome emails go out immediately (it's a triggered email by an API call), and the rest go out 30 minutes later. Please take a look at the flow steps. Is this correct? My concern is that those who received the welcome email immediately will also receive it 30 minutes later.

We've recently implemented a new Wordpress site and we'd like to add a few Inline Ads to some pages. We're not able to preview any inline ads we build through Marketo on the website. They are also not showing up when we launch them on our pages, but we do get impressions as if the ad has been seen. We've all the usual troubleshooting (refreshing, logging out, incognito windows) to and see the ad, but no luck.   Does Marketo not play nice with Wordpress? Are there specifications to the zone-id's that we don't realize?   Any help would be appreciated, thanks!

Hello Marketo Nation! I've tried searching Marketo Docs and Marketo Nation for advice on this piece, but I haven't found anything yet. My organization is approaching its database person limit. We do not yet have a formal lead purging protocol, but we are a nonprofit that is interested in purging inactive leads in advance of needing to pay for an additional 10,000 contacts. We have approximately 4,000 contacts that are invalid, unsubscribed, and another few thousand that have been inactive for over 6 months.    Does anyone have experience crafting a lead purging policy? Do you have an example or tips to share? I know that fully purging a lead also purges their activity log and subscription preferences. What advice do you have to address these notes? Thank you for any insights! Cheers, Zack  

Hello Marketing Nation!   I hope you all are doing well. I wanted to share with you an exciting improvement we just added—a personalized dashboard to give you an entirely new way to consume and engage with content on Community.     Accessing Your Community Dashboard   To access the personalized dashboard, simply navigate to your profile dropdown at the top right of any page on Community. There you will see a new option for “My Dashboard” which you can visit at any time.     Your personalized dashboard consists of categories, each of which shows recent relevant Community information. This allows you to quickly stay up to date with Community content that is most relevant to you.     Personalizing Your Community Dashboard   Depending on your preference, you can add, remove, or reorder the categories in your customized community feed by clicking on the “+” button at the top of the Dashboard. A lightbox will pop up where you can drag and drop ca

Has anyone connected two separate Wistia instances (via separate API users) to the same Marketo instance? Would you have any concerns in doing so?

Hi everyone! I have a question about a datetime field on a custom activity. I would like to push a custom activity but I'm facing a problem: what must be the type of a datetime? I've tried a lot of things but nothing works:   "2020-07-16T10:51:58-04:00" (iso 8601, suggested here: https://developers.marketo.com/rest-api/lead-database/fields/field-types/) "2020-07-16T10:51Z" "2020-07-16T10:51:58Z" "07/16/2020 10:51:58" (suggested here: https://nation.marketo.com/t5/Knowledgebase/Marketo-Field-Limits-by-Field-Type/ta-p/251613)Here is the return error I got from the API:   { "requestId"=>"ab31#173907cf501", "result"=> [ { "status"=>"skipped", "errors"=> [ { "code"=>"1003", "message"=>"Invalid attribute 'interactionDate'" } ] } ], "success"=>true }     I checked in the admin part, but the field is called interactionDate (I t

    Hi,    I have been having an issue with links in some of our emails. The link contains an important parameter for an id that can be in two different fields but i don't know which, so I check both in the script token and get the first non-empty match.    The link inside the email looks like this:  {{my.ar_referral_url}}?ls=Referral&lsd=Au+Pair+Referral&utm_source=Referral&utm_medium=Email&utm_campaign=AR_direct+referral_AR+Referral+Campaign_PreDeparture&apid={{my.aupairID_master}}&reftype=Aupair&sfc=7013q000001kOgt&sfcs=Responded     The script token looks like this:    ## Returns the first populated Au Pair Id / Au pair ## from either the Lead, Contact, Account or Opportunity objects ## ## ## Define possible variables ## // Au Pair Number should be used instead of Au Pair ID, ## // since Au Pair ID can be different in Tellus sometimes #set($AupairNumber = "initial value") #set($empty = "") ## ##

Hey all,    We currently have a support alert process in place which needs to be slicker. What we want to do is trigger support communications to our customer base if one of our products has a P1 or 2 issue. At the moment we have built a series of campaigns in SFDC that houses all of the support contacts for each product and then depending on a change in the campaign we will trigger the specific email.    Originally we wanted to put a tick box on the actual SFDC campaign "trigger support email" if it goes to true Marketo see's it and launches the email however as Marketo cannot see the campaign object this has not been possible. I dont want to put anything on the contact record as it will mean someone needs to find the contact and it becomes complex. One way we have discussed is to change the member status of any record in the SFDC campaign and then have a smart campaign update all the members in the campaign to the same status e.g. "send support comms" once this is

We are currently in between roles for a true MarOps professional (they start within a few weeks), but in the meantime, we've encountered a split in the road when it comes to syncing prospect records from SFDC to Marketo, without creating an influx in our duplicates queue.   An example: As we've been building out a Direct Mail program and campaigns to support it, we're starting to need to move more records over to Marketo for prospect activities. Obviously we don't want to sync them over unless we're sure we're not going to create a dupe.   The option we see as valid/safest right now is:  - Export the entire DB into an excel sheet and cross reference before we import via some algorithms  - Sync to Marketo on all records we find that are not already in Marketo with a bulk update of "sync to marketo = true"   Is there a smarter, better, easier way to do this?   Thanks for any and all help!

There is a field on the "contract" object in Salesforce that we would like to use in Marketo - is that possible? I saw some old threads in the community with a solution but all the links were dead, hoping I can get some suggestions that are relevant to 2020. Thank you!

We are pulling program data from Marketo into a date warehouse for reporting purposes. We run events and I'm looking to find a way to identify the date an event takes place. Ideally, we'd add a date tag to the event but that's not really realistic or what the tags were designed for. I know we can schedule an event on the marketing calendar but as far as I've seen the calendar isn't available to the API. We're looking into pulling the date from the program name, but that leaves some room for human error.   Anyone seen a way to have a date associated to the program? All recommendations are much appreciated! -Andrew

I need to know the exact number of cookied contacts, before and after a certain campaign.It is a number that in my organization reflects a kind of 'success'. Anonymous IP isn't completely reliable... Any proposals on the best way to calculate the cookied once? 

What’s changing? A new upgrade for the MSI Outlook plugin will be made available on 10/1/2020. The new plugin will no longer support offline mode, and users will be required to have an active connection to the internet when sending emails from the Outlook plugin. Users who do not have an active connection will see the following message when clicking the Marketo Send and Track button:     Why is this change being made? This is part of our ongoing effort to improve security.  Adobe’s Approach to Managing Data Security Risk can be found here.   What customer action is required? The new plugin will need to be upgraded by March 31st, 2021, at which point users will receive a notification in app to upgrade the plugin before further using it. This change will be enforced as part of a rolling release schedule in January. When enforced users will receive a pop up message with a link to our download page.     After the 10/1 release the new plugin will be published

Hi all, The company I work for runs a weekly webinar series.  Currently -- I build a new landing page, a new form (to track the lead source to the exact date of the webinar) and a new smart campaign for each separate webinar (GoToMeeting).   I was wondering if anyone has a better way of managing weekly webinars.  I set up a form in the design studio with the intent of using the same form for each new landing page... but can no longer use the trigger "filled out form" or else registrants will all be registered for the same exact webinar on one date, rather than the specific one they intended to sign up for through the landing page... Any and all ideas appreciated!

Hi All,   Would anyone know how   I can tell our marketo instance ID? I have a few Sandboxes alongside production. In Salesforce I am able to locate my instance ID and monitor releases and the likes on the trust site. Would marketo have something similar please?   Thank You! John

I've created a marketo email and need to send it to someone who will send it out to their association through their email program- Outlook or other. Can I simply forward and email sent to myself or is there a better way to do this for tracking?

Hi All,   I work with a digital marketing organization and provide automation & marketing solutions to our clients. We have created a set of programs (main/master programs) which are leveraged/cloned to setup a new program basis client's requirement. These main/master programs have tokenized structure for creating landing pages, emails, smart campaigns etc. and these tokens have default values assigned to them. At times while working on a client's project, our team accidentally edits/updates the main/master programs which takes a lot to fix and at the same time, impacts on the delivery of projects.   Is there a workaround to limit editing rights for these main/master programs for the users or in other words, can we set these main/master programs as read-only (cloneable) to mitigate this situation. We want to have editing rights enabled to a few users only not the the entire team. Please suggest if there's a solution within Marketo to tackle with our problem.   Thanks

I have created 2 smart lists to see who opened an email on mobile, or not on mobile.  A) opened on mobile B) opened not on mobile   The aggregation of both numbers isn't equal to the number of opens in my email performance report, thats has been defined for the same email over the same time. What can cause this issue?

I am referring to the anonymous IP address field to see if someone has been coockied.   We recently re-synced our CRM with marketo, and in order to obtain as much cookies as possible we have sent a series of mails. The number of people that clicked one of the tracked emails is significantly higher than the number of people with a value for anonymous IP.   See the attached screenshot of the people that clicked a tracked link in the email, only 1 has a value for anonymous IP. What is the reason for this ? How do you count your cookied contacts

Hi All, I'm pretty new to CSS and am using custom CSS on a checkbox list form.    For each option, we want a different background image to differentiate the options. Currently, I'm using ID's to identify each individual option, see screenshot below.    However, I have realised that the form ID changes each time I upload this to our microsite so am unsure where to go from here.    Please let me know any suggestions.   

Hi everyone,   I am working on the set-up of my preference center and I want to create a smart campaign called "Delete choices" for people who deselected some choices on a form so that the fields become empty in Marketo. I can't succeed. When I deselect all my choices, the field remains with values. Can you help me? Many thanks