Adobe Journey Optimizer

Summit 2024 Registration: https://summit.adobe.com Hands-on Lab: Unified Customer Profiles: From Implementation to Insights and Engagement In today’s hyper-competitive digital landscape, businesses are seeking innovative ways to harness the power of data for better personalized experiences. In this hands-on lab, learn how to accelerate implementations of Adobe Real-Time CDP, Customer Journey Analytics, and Journey Optimizer through unified customer profiles. Get the data you need to better understand your customers and prospects. Key takeaways: Drive personalized insights and engagement through unified customer profiles Explore the data strategy, data ingestion, and Real-Time Customer Profile hydration needed for key insights to increase ROI Learn to manage data through cleansing and restructuring, with best practices for ingestion in the Real-Time Customer Profile Session Schedule Tuesday, Mar 26 | 4:30 PM - 6:00 PM PDT Speaker(s) Sameeksha Arora, Product Manager, Adobe

Summit 2024 Registration URL: https://summit.adobe.com Session: Best Practices for Resilient Integrations with Adobe Experience Platform Adobe Experience Platform based applications, like Customer Journey Analytics, Real-Time CDP, and Journey Optimizer, are only as valuable as the data that flows through them. How can you ensure and maintain the operational health of your implementations and integrations? How can you design operational excellence for a resilient system as it scales? Attend this session to learn: Monitoring and alerting for data flow health in production Best practices for status updates using open integration standards Ensuring fast and efficient responses to issues and alerts API integrations with non-Adobe systems Session Schedule Thursday, Mar 28 | 9:00 AM - 10:00 AM PDT Speaker(s) Tom Silverstrim, Sr. Engineering Manager, Adobe Pritom Baruah, Director Engineering, Adobe Q&A Please use this thread to ask questions related to this session.

Summit 2024 Registration URL: https://summit.adobe.com Session: Authors of Adventure: The Multifaceted Role of CJA in Crafting Compelling Journeys Discover the strategic role Adobe Customer Journey Analytics (CJA) plays in crafting compelling experiences with Adobe Real-Time CDP and Adobe Journey Optimzer while serving as your centralized data analysis and dashboarding hub. Become an “author of adventure” for customers interacting with your brand. Explore how personalized insights and engagement begins and ends with data. Learn how to: Use data to craft compelling customer journeys Turn your customer insights into action Centralize with and use CJA to bookend your journey measurement Session Schedule Thursday, Mar 28 | 10:30 AM - 11:30 AM PDT Speaker(s) Greg Cobb, Expert Solution Consultant, Adobe Q&A Please use this thread to ask questions related to this session.

Hi all! I need to create a recurring journey that must be excuted daily that must target contacts that haven't opened an email in the last 12 months.The thing is when creating the audience I don't know how to establish the conditions so that the audience only includes contacts who have not opened an email for 12 months on that day, in order that the journey runs daily and only target that users. Should I use "within", "rolling range",....? Thanks  

Summit 2024 Registration URL: https://summit.adobe.com Session: Turbocharged: General Motors' Drive for Experimentation Excellence Turbocharging your experimentation program transforms the operating model. Discover the strategic steps that General Motors performance-driven marketing experts took to turbocharge their diverse brands and shift toward systematic business growth. In this session, learn how: GM guided success with impressive time-to-value results by combining Adobe Target, Adobe Journey Optimizer, and Real-Time CDP Each new idea inside your business can become the headlights to drive new channel expansion with data-driven roadmaps Session Schedule Tuesday, Mar 261:00 PM - 2:00 PM PDT Speaker(s) Kristen Opie, Head of Test and Learn Center of Excellence, General Motors Theresa Anderson, Sr. Digital Strategist, Adobe Q&A Please use this thread to ask questions related to this session.

Summit 2024 Registration URL: https://summit.adobe.com Session: Real-Time Decisioning Strategies for Next-Best Experience With only so many pixels on a screen and only so many seconds in a conversation, how do you decide which best offer, recommendation, action, or experience to present on any given interaction? Adobe Journey Optimizer powers real-time decisioning with sophisticated business rules and intelligent ranking models to take the guesswork out of decision-making. Join Adobe product expert, Deepti Anthony, and U.S. Bank VP of Marketing Technology, Nagendra V. Akshantala, as they discuss the benefits and best practices of real-time interaction management through decisioning. In this session, learn: How U.S. Bank creates next-best action campaigns that span multiple customer touchpoints The basics of ranking from rules-based, to formula, to intelligent models Adobe product innovations in decisioning for personalized experiences Session Schedule We

Hi,How do we figure out if a journey is in the read only mode through a query?

Summit 2024 Registration URL: https://summit.adobe.com Session: Tips and Tricks to Unlock the Full Power of Journey Optimizer Join Adobe Journey Optimizer experts in a hands-on deep dive and discover all the things you didn't know that you didn't know about Journey Optimizer. Learn about: Strategies to get the most out of journey orchestration Hidden gems and insights into capabilities overlooked by many Examples of real-life journeys Session Schedule Thursday, Mar 289:00 AM - 10:00 AM PDT [IN-PERSON] Tuesday, Mar 262:00 PM - 2:30 PM PDT [ONLINE] Speaker(s) Russ Lewis, Director, Product Management, Adobe Chris Stolz, Principal Enterprise Architect, Adobe Q&A Please use this thread to ask questions related to this session.

Summit 2024 Registration URL: https://summit.adobe.com Session: Take a New Approach to Email Marketing with Adobe Journey Optimizer Email is likely the bread and butter of your marketing channel mix. It produces high ROI and keeps your brand front of mind even when customers might not be always engaging. We’re big fans of email too, but we think the channel is on the cusp of its next era. With Adobe Journey Optimizer, it’s time to start reimagining your approach to email marketing. In this session, learn more about Journey Optimizer for email marketing and discover: Data and insights features to help you put the customer at the center of every email campaign   Content and design features infused with intelligence and generative AI to unleash creativity Delivery features to reach your customers in context of their customer journey Session Schedule Wednesday, Mar 271:00 PM - 2:00 PM PDT Speaker(s) Bridgette Darling, Sr. Product Marketing Manager, Adobe Pankhr

Summit 2024 Registration URL: https://summit.adobe.com Session: Adobe Lightroom and Mobile Customer Engagement with Adobe Journey Optimizer Personalized engagement is the cornerstone to the Adobe Lightroom customer experience. Learn how the Lightroom team uses Adobe Journey Optimizer to onboard new users and keep them coming back through smart touchpoints in the mobile app and with relevant content. In this session, discover: Best practices to keep the mobile app experience fresh, beyond “Hello [First Name]” personalization Tips and tricks for mobile engagement with Journey Optimizer How Lightroom is using Journey Optimizer to encourage product adoption and drive retention Session Schedule Tuesday, Mar 26 | 1:00 PM - 2:00 PM PDT Speaker(s) Ivan Mironchuk, Principal Product Manager, Adobe Joy Wang, Mobile Growth Marketer, Lightroom, Adobe Q&A Please use this thread to ask questions related to this session.

Summit 2024 Registration URL: https://summit.adobe.com Session: Adobe Journey Optimizer Roadmap and Innovations​ Adobe Journey Optimizer is globally recognized as a leader in powering personalized, omnichannel engagement strategies that put the customer at the center of the experience. From real-time customer journey orchestration to omnichannel marketing campaigns to real-time intelligent decisioning, Journey Optimizer delivers a winning experience every time. Hear from product marketing about recent Journey Optimizer releases, compelling customer use cases, and the product vision and roadmap.  In this session, learn about: Next generation of customer journey management and new orchestration capabilities Powerful GenAI tools that unlock productivity and unleash creativity  Next-best experience and real-time experience decisioning capabilities Session Schedule Tuesday, Mar 26 | 4:00 PM - 5:00 PM PDT Speaker(s) Jason Hickey, Principal Product Marketer,

Summit 2024 Registration: https://summit.adobe.com Hands-on Lab: Build Personalized Mobile Moments with Adobe Journey Optimizer Join us for a hands-on experience, that plunges attendees into the heart of personalized mobile journeys. Explore real-life scenarios centered around Fréscopa, a company specializing in coffee subscription services and product offerings through their website and mobile app. Engage with scenarios inspired by the unique offerings of Fréscopa, ensuring you not only grasp the concepts but also acquire the skills to implement personalized mobile strategies for any market type. Get ready to savor the blend of technology and creativity, crafting mobile experiences. It’s time to transform your approach to personalized mobile journeys with Adobe Journey Optimizer! In this hands-on lab you will Explore a rich variety of mobile scenarios implemented with Journey Optimizer Create your own personalized in-app experiences for web and mobile Build and execute push camp

Summit 2024 Registration: https://summit.adobe.com Hands-on Lab: Analyze Adobe Journey Optimizer Communications with Customer Journey Analytics After orchestrating customer experiences using Adobe Journey Optimizer, evaluate their impact with Customer Journey Analytics and gain an in-depth analysis of your data. CJA also connects the data with your other Adobe Experience Platform datasets. Together, CJA and AJO provide a data-driven framework to bring your marketing full circle from intervention to analysis to optimization and back to intervention. In this hands-on lab: Explore customer behaviors within and beyond your journeys Use experimentation features to evaluate real lift Create dynamic audiences for data-driven retargeting Session Schedule Thursday, Mar 28 | 8:30 AM - 10:00 AM PDT Speaker(s) Andy Powers, Principal Consultant, Adobe Paul Jones, Software Architect, Adobe  Full Schedule Check Here Q&A Please

Summit 2024 Registration: https://summit.adobe.com Hands-on Lab: Adobe Journey Optimizer Decision Management for Next-Best Experiences Adobe Journey Optimizer provides a sophisticated omnichannel decisioning engine that powers next-best offers and experiences in real time and in batch. In this technical lab, we review Adobe’s latest product release. Get hands-on experience with the new capabilities and workflows for experience decisioning. This lab is for practitioners who are familiar with Adobe Experience Platform or Adobe Journey Optimizer systems and workflows. In this lab, learn about: Creating experience decisions in the code-based campaign workflow Managing an inventory of offers with metadata and eligibility Creating ranking rules, including formula-based and AI-based ranking Session Schedule Wednesday, Mar 27 | 1:30 PM - 3:00 PM PDT Speaker(s) Ken Lam, Software Development Engineer, Adobe Brandon Poyfair, Manager, Product Management, Adobe F

Hi, I want to check if a certain word is in the article name of an order, so I use the contain function. That works, only how do I check every position of the array? Because now it only checks position 0 as you see at the at(0). I want to check every position of the array, how can I do that in combination with this expression:containIgnoreCase(@{ord_paid._company.igOrder.igEntries.at(0).igArticleName.igArticleNameNL}, "geldterug")or containIgnoreCase(@{ord_paid._company.igOrder.igEntries.at(0).igArticleName.igArticleNameNL}, "aanbetaling")Thanks!

https://experienceleague.adobe.com/docs/journey-optimizer/using/email/email-opt-out.html?lang=en  As mentioned in the above URL, executed the below steps1. Tried using the API URL's with request parameters 'params' and 'pid' (which is retrieved through the first email received by the user. Also, every time new email is received the params & pid changes) 2. Did add the Header data and request body. This looks fine.{   "marketing": [       {            "type": "email",            "choice": "yes",            "scope": "channel"        }    ]}3. Getting Not Acceptable error as response like below {    "timestamp": "2024-01-24T04:04:57.373+00:00",    "status": 406,    "error": "Not Acceptable",    "path": "/preferences"} Anything wrong with params and pid? Does it auto-expire

I am using the "Each" function to create an email with the list of products that are left in the abandoned cart. The code already works this way but I need to limit it to bringing me a maximum of 5 products from the cart. This is the code im using <table><tbody>{{#each context.journey.events.eventId.productListItems as |product|}}<tr><td style="padding-right:20px;"><img src="{{product.productImageUrl}}" height="150" width="150"></td><td style="padding-right:10%;"><b>{{product.name}}</b></td><td style="text-align:right;padding-right:20px;"><b>${{product.priceTotal}}</b><br><p><a href="{{product.product}}">See product</a>.</p></td></tr>{{/each}}</tbody></table> 

Hi @mohan_dugganab @satheeskannak We have a use case We aim for the individual to receive the initial email, concluding their journey at that point. Subsequently, we intend to implement a condition in AJO that excludes this specific profile, preventing them from receiving any emails for a period of six monthsThanks 

Is it possible to write group by OR nested group by in PQL queries for an audience evaluation? If yes, What is the syntax? Profile IDRankingDateofBirth1101/01/19802102/02/19813203/04/1982 ConditionIf Ranking score is same, Pick one profile by Max Date of birthIf Date of birth is same, then pick one random profile End result Profile IDRankingDateofBirth1101/01/19803203/04/1982

Currently, tags can be added in the journey but how to retrieve them in the expression editor or email templates?

While creating Email template API, I am facing a challenge where I am getting a 403 error saying "You do not have permission" attaching screenshot for reference.I can see that I have Manage library items permission included in the Content Library Manager product profile (Screenshot attached).I also have API enabled for my profile.What could be the other reason, I am getting errr saying "You do not have permission to manage content or access this template. Please contact your administrator to update your permissions"   

Hi all,  i need some kind help to understand how marketing actions work.  Specifically, we are implementing a journey that eventually triggers a custom action (in which we call an external service to send marketing emails). my concern is the handling of consents.If in the custom action i define as marketing action email targeting what should i expect? that before that custom action is triggered adobe checks the user's consents? how do i indicate the field where the user expresses consent to email targeting? any help in clarifying this doubt will be greatly appreciated

Hi, I am trying to create an email template for sending out campaigns in AJO. I wrote some html code and tried to comment it using <!-- hello --> and it is working fine.However when in the same html code i added a helper function <!-- {%= age(date) %} --> the comments are not working properly. Does anyone have an idea on how we can add a comment around helper functions .Attaching screenshot for reference  Thanks  

Hello! I was wondering if the suppression list also works for phone numbers. We have received several complaints from customers that don't want to receive sms and we would like to exclude their phone numbers from our communications. Is it possible? If not, what do you recommend we could do?

Hi, I need to create an Abandon Cart campaign, where we'll try to follow-up profiles who left the cart and contact them after 24 hours of abandoning cart. What's the best practice for that in AJO? Thanks.