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I have search campaigns on Google, Microsoft and Baidu. Can I put all those campaigns in one Portfolio?
I want to use a rules based approach (i.e. what AMO calls Bid Rules) along with some campaigns that use the Portfolio Theory Approach. Is this possible?
What will happen if I make large budget changes to a portfolio?
Hello! I recently created 2 new tags and implemented them on my site. I'm pretty sure they're implemented right and there are no issues. In the AMO interface I can't see the tags. I can see only one tag under the Admin - Transaction properties tab but cannot create a column for it when I go back to the Search tab under my account. I've completed multiple test transactions to verify the tags but am still struggling, I'm not sure where to locate the tags to view the transaction properties. They won't even come up in any report I run. Very confused! Any guidance or advice would be greatly appreciated. Thanks!
What causes Facebook ads to stop receiving impressions?
What is multivariate creative optimization? Sounds complicated.
If a follower views or acts on a Tweet before it's promoted as an ad, will it count as an impression/click/retweet/reply?
Can I schedule my Bid Rules so they run at some later date/ time?
I am currently in the process of setting up a Search Portfolio. I have two main objectives (leads and revenue) and all the campaigns lead to both those objectives. Should all those campaigns be in 1 Portfolio? Or should I restructure my campaigns so there is 1 clear objective for the campaigns? At the most basic level, I am asking if its better to have more campaigns in a Portfolio or less? Also, is it recommended that I have only 1 metric in the Objective?
I have mainly Search cmapaigns and a few Content campigns. Can I have all of them in one Portfolio? Or should I create seperate Portfolios for Search and Content?
How much model coverage is adequate?
Do simulations reflect revenue by click date or by transaction date?
Can I put my RTB campaigns and API based campaigns in one Portfolio?
My group is interested in showing ads only on finance websites. Is there a specific RTB source that I should be choosing to show up on finance sites?
What's the difference between the search revenue model and the retail revenue model, and when should I use each?
I am advertising on Twitter. The URLs in my Tweets are not displayed as I entered them. Am I not doing something correctly?
Why may a portfolio spend much more than the budget target on some days and much less on other days?
If all the campaign budgets for all campaigns in a portfolio are adjusted, won’t that lead to a massive overspend?
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