Instead of ever changing the campaign budgets, can I adjust the auto-adjust multiple to control spend? | Community
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Community_Admin
Adobe Employee
Adobe Employee
October 16, 2015
Solved

Instead of ever changing the campaign budgets, can I adjust the auto-adjust multiple to control spend?

  • October 16, 2015
  • 1 reply
  • 1159 views

Instead of ever changing the campaign budgets, can I adjust the auto-adjust multiple to control spend?

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Best answer by Community_Admin

No. The "Multiple" setting for the "Auto adjust campaign budget limits" feature is a safety net for overspending, but it is not a budget control feature. If your campaigns keep hitting their budget caps, your portfolio performance may be affected, so increase the campaign budgets accordingly.

1 reply

Community_Admin
Adobe Employee
Community_AdminAdobe EmployeeAuthorAccepted solution
Adobe Employee
October 16, 2015

No. The "Multiple" setting for the "Auto adjust campaign budget limits" feature is a safety net for overspending, but it is not a budget control feature. If your campaigns keep hitting their budget caps, your portfolio performance may be affected, so increase the campaign budgets accordingly.