Marketo Form Export with Label as Header

Hi @ebenezersu, 

Thank you for your question! By default, when you export form data from Marketo, the field headers in the export are based on the API names (also known as field names or SOAP names), not the field labels you see in the form UI.

If you want the export to include label names as headers, here are a couple of ideas:

1) After exporting the data:

• Create a header row with your desired field labels
• Use VLOOKUP or a simple reference sheet to map API names to labels
• Save it as a clean, labeled CSV or Excel file

2) If you're exporting programmatically (via Marketo API or Fusion):

• You can map field API names to labels in your integration logic
• For example, in Workfront Fusion or a script, use a dictionary/object that matches each API name to its friendly label before writing to a CSV

- Monica