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[Summit Discussion Thread] Accelerate Campaign Creation with Marketo Engage & Workfront [S213]

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Use this thread to discuss any questions or comment you may have before, during, or after the Summit session!

 

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Session Details

The need to develop and deliver campaigns faster is increasing at a pace that is only matched by the level of complexity to execute them flawlessly across channels. Leading marketing teams, including Commvault & Adobe, have optimized the campaign creation process to improve agility and deliver huge efficiency gains while increasing ROI, performance and employee satisfaction. Learn how Marketo Engage & Workfront together streamlined and automated the campaign creation and execution process at Commvault, producing impressive results: Reduced time needed to build a campaign by 78%; Scaled customer engagement to run 200+ programs/month with COE; Accurately measured attribution across touchpoints to optimize marketing spend.

Learn:

  • How the most innovative marketing teams are rethinking the campaign execution process
  • A blueprint for mapping processes between Workfront & Marketo Engage
  • Real results from Commvault & Adobe case studies

Session Schedule

Thursday, Mar 23, 11:00 AM - 12:00 PM PDT

 

Speaker(s)

Niranjan Kumbi - Director of Product Management, Adobe Marketo Engage, Adobe

Dylan Vargas - Manager, Marketing Operations, Commvault

Julia Hoover - Digital Experience Specialist, Commvault

Sivaraman Mani - Sr. Marketing Technology Specialist, Commvault

 

Product(s)

Adobe Workfront, Adobe Marketo Engage

 

Full Schedule

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Don't forget to register yourself for this session using the registration link shared above. 

 
 
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