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dannycollins
dannycollins
Level 2
June 7, 2017
Solved

What factors can impact delivery throughput?

  • June 7, 2017
  • 2 replies
  • 2181 views

Hi Community,

I'm using Adobe Campaign v6 and would like to know what I could optimise to get a better throughput for my email deliveries. Is this more of a hardware or software thing?

Thanks,

Danny

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    Best answer by florentlb

    Hi Danny,

    Throughput can depend on multiple factors (both hardware and software) among which:

    • amount of personalization
    • number of mta child processes
    • the pipe (or network bandwidth)
    • the sending IP reputation
    • the size of the emails
    • number of available CPUs for MTAs
    • load on the database at the send or speed of the execution database in the case of Mid-sourcing.

    Based on all these factors, your throughput can vary a lot, from example from 200k emails/hour for extremely personalized deliveries with low bandwidth to 1000k or greater.

    Building a good reputation for your IP is also very important.

    Hope this helps,

    Florent.

    2 replies

    florentlb
    florentlbAccepted solution
    Level 10
    June 7, 2017

    Hi Danny,

    Throughput can depend on multiple factors (both hardware and software) among which:

    • amount of personalization
    • number of mta child processes
    • the pipe (or network bandwidth)
    • the sending IP reputation
    • the size of the emails
    • number of available CPUs for MTAs
    • load on the database at the send or speed of the execution database in the case of Mid-sourcing.

    Based on all these factors, your throughput can vary a lot, from example from 200k emails/hour for extremely personalized deliveries with low bandwidth to 1000k or greater.

    Building a good reputation for your IP is also very important.

    Hope this helps,

    Florent.

      dannycollins
      dannycollinsAuthor
      Level 2
      June 7, 2017

      Thanks a lot! I did not know personalization could have such an impact. I'll look on how we can optimise our processes.

      Danny

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