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SOLVED

Financial Tracking or Planning (Budgeting) in Campaign

kimyat82079029
Level 1
Level 1

Is it possible to do any sort of financial tracking or planning within Campaign? If so, how?

Thanks

1 Accepted Solution
Amit_Kumar
Correct answer by
Community Advisor
Community Advisor

Hi,

This is a well-supported feature in Adobe campaign.

The MRM module (Marketing Resource Management) lets you control marketing actions in a collaborative mode by providing complete management and real-time tracking of the tasks, budgets and marketing resources involved.

Adobe Campaign operators can coordinate their actions and approve their progress at all stages via complete validation processes and appropriate tracking tools: reporting, tracking of approvals, notifications, discussion forums, etc. They are alerted to the event or error or delay, and at each new stage of the validation cycle.

Read below:

Controlling costs

This is used for budget planning and if you want to know how can you measure campaign effectiveness read below

Re: Adobe Campaign Effectiveness Measurement

Regards,

Amit

View solution in original post

1 Reply
Amit_Kumar
Correct answer by
Community Advisor
Community Advisor

Hi,

This is a well-supported feature in Adobe campaign.

The MRM module (Marketing Resource Management) lets you control marketing actions in a collaborative mode by providing complete management and real-time tracking of the tasks, budgets and marketing resources involved.

Adobe Campaign operators can coordinate their actions and approve their progress at all stages via complete validation processes and appropriate tracking tools: reporting, tracking of approvals, notifications, discussion forums, etc. They are alerted to the event or error or delay, and at each new stage of the validation cycle.

Read below:

Controlling costs

This is used for budget planning and if you want to know how can you measure campaign effectiveness read below

Re: Adobe Campaign Effectiveness Measurement

Regards,

Amit

View solution in original post