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SOLVED

Opt-Out Links Not Recognized

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Employee

Hi Experts,

 

We are noticing that our Opt-Out links are not being recognized for tracking, and we are having to manually adjust the tracking capabilities within the "Tracking & images" tab within the Delivery to select the "Opt-out" tracking label instead of "Enabled".

 

Is there a way to automate this so that whenever it recognizes our Opt-Out link, the tracking is automatically enabled for delivery reporting, and the Tracking column is always "Opt-out" for that link? See the screenshot for reference.

 

Thanks for the help in advance! correct.png

1 Accepted Solution

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Correct answer by
Community Advisor

Hi @RRafiki ,

In the custom unsubscribe Personalization block > Source Tab, for the unsubscribe href provide _label and _type as below

<a href="https://www.customUnsubscribeUrl.com?id=<%=escapeUrl(recipient.cryptedId)%>" _label="Opt-out link" _type="optout">

Partha_Sarathy__0-1678690951500.png

(Disconnect and reconnect)

Now in delivery while calling this personalized block, in tracking it will automatically show type as 'Opt-out'

Partha_Sarathy__1-1678691124266.png

 

 

View solution in original post

2 Replies

Avatar

Correct answer by
Community Advisor

Hi @RRafiki ,

In the custom unsubscribe Personalization block > Source Tab, for the unsubscribe href provide _label and _type as below

<a href="https://www.customUnsubscribeUrl.com?id=<%=escapeUrl(recipient.cryptedId)%>" _label="Opt-out link" _type="optout">

Partha_Sarathy__0-1678690951500.png

(Disconnect and reconnect)

Now in delivery while calling this personalized block, in tracking it will automatically show type as 'Opt-out'

Partha_Sarathy__1-1678691124266.png

 

 

Avatar

Community Advisor

If adding Unsubscription link directly in Email body (without calling personalization block), you can add _type="optout" in href tag

Partha_Sarathy__0-1678691967500.png