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Vishnuk
June 24, 2020
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Adobe campaign+Adobe analytics

  • June 24, 2020
  • 1 reply
  • 2447 views

Hi,

 

I was trying to move receipent details like age,gender

from acc to adobe analytics.

We connected adobe campaign with adobe analytics 

via data connector.

Is there any possible way to do it.

Appreciate your help.

 

Thanks,

Vishnu 

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Best answer by Anita_punmiya

Hi @vishnuk ,

 

Select the connector you have set in your email delivery in the properties-> Web Analytics.

 

You can pass the parameters in your email link as shown in below eg: Append the required parameters after the url. 

<a href= "https://www.adobe.com/?age=<%= recipient.age %>&gender=<%= recipient.gender %>"</a>

 

Also, if the parameters are consistent for some specific URLs , then you can enrich the Adobe Analytics formula in the edit section by checking "overloading the formula" and then you need not append the parameters manually every time in each of the email links. 

You can test it by sending test emails and clicking on the email links and check in the browser if all the parameters are visible as configured.

 

Thanks.

 

 

1 reply

Anita_punmiya
Anita_punmiyaAccepted solution
Level 5
June 24, 2020

Hi @vishnuk ,

 

Select the connector you have set in your email delivery in the properties-> Web Analytics.

 

You can pass the parameters in your email link as shown in below eg: Append the required parameters after the url. 

<a href= "https://www.adobe.com/?age=<%= recipient.age %>&gender=<%= recipient.gender %>"</a>

 

Also, if the parameters are consistent for some specific URLs , then you can enrich the Adobe Analytics formula in the edit section by checking "overloading the formula" and then you need not append the parameters manually every time in each of the email links. 

You can test it by sending test emails and clicking on the email links and check in the browser if all the parameters are visible as configured.

 

Thanks.

 

 

    Anita_punmiya
    Anita_punmiya
    Level 5
    June 24, 2020

    Hi @vishnuk @vvishnu033 

     

    Can you please let me know if you want to set up the formula for any particular url like you need to append the additional parameters only when your url has certain string . e.g. "google.com" in it then append ?

     

    Thanks.

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