Adobe Analytics Resources
This Experience League thread includes a list of helpful Adobe Analytics, Customer Journey Analytics, and Adobe Content Analytics resources, across documentation, YouTube, Experience League, custom Express pages, and more. We will continue to update this page as more content is created. Enjoy!
Customer Journey Analytics (CJA)
Adobe Analytics to CJA
Adobe Analytics (AA)
| Resource | Description |
|---|---|
| Enablement | |
|
Adobe Analytics LinkedIn learning courses: - Intro: Learn about the basics of digital analytics, including how to use Adobe’s Analysis Workspace for analysis and data visualization. Explore ways to effectively analyze data composed of Metrics, Dimensions, and Segments by applying data to tables, graphs, customer journey visualizations, and more. - Intermediate: Elevate your Adobe Analytics skills with detailed training into Metrics, Dimensions, Segments, Calculated Metrics, and many advanced visualizations |
|
| adobe.ly/aanewuserguide | A guide to get new users familiar with Analysis Workspace |
| adobe.ly/aayoutube | Over 300+ videos on Analysis Workspace and more. Subscribe to be informed when new videos are posted! |
| Analytics documentation and video tutorials on Experience League | |
| Releases notes | |
| adobe.ly/aareleases | Summary of last 12 months of Adobe Analytics, CJA, and Content Analytics releases |
| https://experienceleague.adobe.com/en/docs/analytics/release-notes/latest | Adobe Analytics release notes |
| Tips & Tricks | |
| adobe.ly/a4t | Integrating Adobe Analytics & Target |
| A 10-minute recipe to Bulk Data Insertion API (BDIA) | |
| adobe.ly/aacalcmetrics | Calculated metrics A to Z, including using segments & functions to derive new metrics |
| adobe.ly/aaclassifications | Classifications - Adding metadata to your Analytics dimensions |
| adobe.ly/aahealth |
Analytics governance dashboards to help you maintain a clean implementation |
| adobe.ly/aaprocessing | An overview of the Adobe Analytics data processing pipeline |
| adobe.ly/singlesignon | A primer on Single Sign-On (SSO)/Federated ID login for Experience Cloud |
| adobe.ly/aausage | How to measure your organization's usage of Adobe Analytics IN Analysis Workspace |
| adobe.ly/aarockstartips | A collection of all the tips shared by our Community rockstars over the years |
| Documentation | |
| adobe.ly/aaapi | Adobe Analytics 2.0 API documentation |
| https://experienceleague.adobe.com/en/docs/analytics/analyze/report-builder/rb-overview | Report Builder documentation |
| adobe.ly/aashortcuts | A list of shortcuts available in Analysis Workspace for seamless navigation around & creation of projects. |
| helpx.adobe.com/legal/product-descriptions/adobe-analytics.html | Analytics packaging - Details on what features are included in each SKU |
Adobe Content Analytics (ACA)
| Documentation | |
| https://experienceleague.adobe.com/en/docs/analytics-platform/using/content-analytics/report/report | Adobe Content Analytics documentation |
Analytics Community
| Communities | |
| https://experienceleaguecommunities.adobe.com/t5/adobe-analytics/ct-p/adobe-analytics-community | Analytics community on Adobe Experience League. A great place to ask questions and submit feature requests to the product team. |
| linkedin.com/groups/74514 | Adobe Analytics Enthusiasts group on LinkedIn |
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#adobe-analytics and #adobe-cja channels |
Measure Slack is a community run Slack workspace. There are dedicated Adobe Analytics and Customer Journey Analytics channels where you can converse with & ask questions to other members of the community. |
