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Anonymous
July 17, 2017
Question

De-duplication potential solutions

  • July 17, 2017
  • 5 replies
  • 4910 views

Hi,

I am currently looking at potential solutions to de-duplicate an extremely large amount of duplicates in a MKTO instance. After majorly reducing the amount of duplicates we would implement a process to control the database, but for now the process would have to be automated as the database it's too large to solve it manually.

Any recommendations on potential solutions or third party software that would help?

Thanks,

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5 replies

Josh_Hill13
Josh_Hill13
Level 10
July 17, 2017

check launchpoint.marketo.com

You should also coordinate with SalesOps/SFDC team.

Grégoire_Miche2
Grégoire_Miche2
Level 10
July 17, 2017

in addition to Grazitti, there is Marketo's own merge service. It's a one-off service that can deduplicate your whole DB, regardless of any API limitation , but not a long term solution.

 

You can also look at leadonance's deduplicator.

 

-Greg

Mark_Wallace1
Mark_Wallace1
Level 4
July 19, 2017

Hi All

I'm looking at this too but wondered do all of these solutions dedupe MSDynamics leads?

I get the error that MSDynamics leads cannot be merged on a manual merge.

thanks

Mark

Dan_Stevens_
Dan_Stevens_
Level 10
July 19, 2017

Hi Macarena - there's a similar discussion taking place over in this thread: Avoiding Duplicates

    Jesse_Richard
    Jesse_Richard
    Level 3
    January 8, 2019

    RingLead has a solution that works well; it is super customizable so you can define what values are preserved, what is overwritten, and where to (if you want) archive the old data.

    Dan_Stevens_
    Dan_Stevens_
    Level 10
    January 8, 2019

    We looked at RingLead, but unfortunately, it's not able to merge the records in MS Dynamics first (and have them eventually updated in Marketo during the next sync) - which is required, if they are lead/contact records.  RL is primarily a SFDC solution.

      Jesse_Richard
      Jesse_Richard
      Level 3
      January 8, 2019

      Ah, yeah, right now they only have deduplication for SFDC and Marketo.

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