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Level 3
July 23, 2025
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Usecase for Adobe campaign classic

  • July 23, 2025
  • 1 reply
  • 361 views

Hi @parthasarathy 

I have a below usecase, kindly guide.

Consider a customer has purchased via below multiple platforms 

1 Groww

2 AngelOne

3 Paytm Money

4 ET Money

5 Upstox

6 Dhan

7 INDMoney

 

Example:

1.if an investor has investments via Groww, AngelOne and IndMoney, campaign is to be triggered only for Groww with branded creative of Groww.

 

2.if an investor has investments via AngelOne and IndMoney, campaign is to be triggered only for AngelOne with branded creative of AngelOne.

Best answer by abhinav99

Hi @kd1-1 ,

This can be achieved using either of the following two approaches:

1. Split-Based Segmentation Approach:
Bifurcate the data into subsets using a Split activity.

Subset 1:- Records where @purchaseAttribute includes Groww, AngelOne, IndMoney

Subset 2:- Records where @purchaseAttribute includes AngelOne, IndMoney

Configure separate delivery activities for each subset.

Load and assign the respective content based on the subset logic.

2. HTML-Based Conditional Personalization:
Use if-else conditional expressions directly within the HTML template.

Dynamically personalize the entire content block based on the @attribute value at runtime.

 

Hope this helps.

 

Regards,

Abhinav

1 reply

abhinav99
abhinav99Accepted solution
Level 4
July 25, 2025

Hi @kd1-1 ,

This can be achieved using either of the following two approaches:

1. Split-Based Segmentation Approach:
Bifurcate the data into subsets using a Split activity.

Subset 1:- Records where @purchaseAttribute includes Groww, AngelOne, IndMoney

Subset 2:- Records where @purchaseAttribute includes AngelOne, IndMoney

Configure separate delivery activities for each subset.

Load and assign the respective content based on the subset logic.

2. HTML-Based Conditional Personalization:
Use if-else conditional expressions directly within the HTML template.

Dynamically personalize the entire content block based on the @attribute value at runtime.

 

Hope this helps.

 

Regards,

Abhinav