Adobe Target

Greetings Adobe Target Community! Please join me in congratulating your Adobe Target practitioner peer, Dmytro Panchenko (aka @dmytropanchenk) for being recognized as the Adobe Target Community Contributor of the Month for July 2024! @dmytropanchenk, thank you for driving productive discussions with your Community peers ~ your contributions have been tremendously helpful!      Click here to check out who our Top Contributor was in June 2024, and be sure to stay tuned to find out whose contributions stand out in the month of July 2024!   Cheers, Amelia

  THE FUTURE OF CUSTOMER EXPERIENCE IS SHAPED BY YOU: ~ OUR GLOBAL COMMUNITY OF DIGITAL INNOVATORS ~ We’re seeking those of youAdobe Experience Cloud application users who have revolutionized your organizations and industries with cutting-edge digital strategies over the past year to apply to be celebrated in one or more of our 9 categories for the 2025 Adobe Experience Maker Awards.   LEARN MORE AND APPLY TODAY!  Amelia Waliany    

Is it possible to use Rawbox API and show the customer last seen products? 

Hi,My organization is planning on running a test and we are interested in using the RPV metric to determine success. Currently, we are trying to use the Adobe Target Sample Size Calculator to gauge how long we can expect to run this test. In various fields of the calculator, a "CSV download from Target" is referenced. Can anyone direct me to where I can find this CSV download? Any guidance or other tips on the RPV metric is appreciated. 

What I need to send to Target in order to have bestseller recommendations using web sdk? What specific data needs to be send to Target after transaction has been made?

Is it possible to set up an A/B-test based on an adobe audience segment that control an iframe? Example: Variant A contains one iframe content. Variant B contains another iframe content. If possible, how do you set this up? Is this a form based or visual based experiment or something else? Thanks!

Whether you’re deploying e-commerce websites in countries you’re unfamiliar with, or if you’re at the initial brainstorming phase of your organization’s personalization strategy, there are several sources of inspiration at your fingertips to maximize your ROI: Analyzing your data from your analysis tool, which can provide you with information about your users' behavior with Adobe Analytics Benchmarking Applying psychological principlesAdapting your website to local cultures The last point is often overlooked due to a lack of awareness, technological limitations (CMS),  or industry codes (ex: luxury world). In this article we will explore some ideas you can test or improve to attract and retain customers.Thank you to David Baker, Brent Kostak and Nicolas Mériel for the review.  Customer service & contacts :  The need for human relationships and contact is more developed in southern countries, so we suggest that you highlight the different

Is it possible to target the audience that has a list of email IDs pushed to the audience manager from Marketo? The audience does reflect in Target but I'm not sure if using that Marketo audience will work at all or not. Or any other alternative solution to get that audience list. 

I am trying to setup separate AB test for four pages on the same website that are based on a very similar template. For all pages I see the changes in the Target interface, but through the QA links, in incognito, I see the changes only for two pages, and no change for two pages. I have tried opening them in separate incognito windows, setting them up from scratch, deleting cookies, using multiple computers/browsers to test the links,... and two AB test previews consistently work - I can see the network call "delivery" - the other two AB tests don't work and I don't see the "delivery" network call. Update: Mbox wasn't enabled on some of the pages, everything works now.

The integration between Adobe Customer Journey Analytics and Target provides powerful analysis and timesaving tools for your optimization program. The primary benefits of using Customer Journey Analytics as the reporting source for Target are: Marketers can dynamically apply Customer Journey Analytics success metrics to Target activity reports at any time. It is not required to specify everything before running the activity. Marketers can take advantage of Customer Journey Analytics features, such as the Experimentation Panel, to further analyze their website personalization. Marketers can have a single source of reporting for Adobe Journey Optimizer and Target. Both personalization products can be connected to Customer Journey Analytics for a more holistic view of your web personalization. For more information, see Target reporting in Adobe Customer Journey Analytics.   For more Adobe Target release notes, check out Target Release N

Adobe Target offers many different testing & personalization options.  I’ve outlined them here, and separated them into several categories – Non-personalized vs. personalized and Non-AI/ML vs. AI/ML.  Note that the categories can overlap.  The dotted lines represent the corresponding Personalized/AI version of the non-personalized/non-AI category.  So Automated Personalization is to Multivariate what Auto-Target is to A/B testing.   This post will cover A/B Testing!  A/B Testing falls into the non-personalized, non-AI/Machine-learning suite of capabilities in the Adobe Target Premium capabilities package, although this option is also available in Target Standard.  In future posts, I’ll cover the other categories, so stay tuned!What is A/B testing?A/B testing (also known as split testing or bucket testing) is a method of comparing two versions of a webpage or app against each other to determine which one performs better. A/B testing

Updates for Browser:iPad and Browser:iPhone in Browser audience attributes (April 30, 2024) Updates Details Browser:iPad and Browser:iPhone updated in Browser attributes used when creating audiences. Adobe Target lets you target on any of several category attributes, including visitors who use a specific browser or browser options when they visit your page. Starting with the Target Standard/Premium 24.3.1 (March 4-6, 2024), built-in audiences created using the Target UI, such as Browser:iPad and Browser:iPhone will be updated to perform proper targeting for iPad and iPhone using profile.mobile.deviceVendor, profile.mobile.isMobilePhone and profile.mobile.isTablet. This update requires no action on the customers’ side. Important: For customers to perform proper targeting for iPad and iPhone in profile scripts (and JavaScript segments), manual changes must be made by the customer by Apri

Visual Experience Composer helper extension (April 23, 2024) The legacy Target Visual Experience Composer helper extension was created using Manifest V2. Google announced that it will no longer allow extensions created using Manifest V2 starting in June 2024. For more information, see Visual Experience Composer helper extension. Adobe recommends that customers move to the newer Visual Editing Helper extension as soon as feasible.   For more Adobe Target release notes, check out Target Release Notes (current) 

Dear Team,I’m interested in obtaining an Adobe Target license and would like some information on the following:1. Pricing: Could you please provide the current pricing details for Adobe Target? If possible, include any different tiers or options available.2. Application Process: What is the procedure to apply for this license? Are there specific steps or requirements I should be aware of?Thank you for your assistance.

Hello Team, Welcome to the Adobe Target Community Mentorship Program 2024! This is the featured Community Discussion thread for your Adobe Target Community Mentor, Sneha Parmar (aka @sneha-parmar), who will be here to guide and support you and your peers with your Adobe Target questions as you prepare for your Adobe Target Business Practitioner Professional Certification (Exam ID: AD0-E408), through to the end of the program.  A little bit about your Adobe Target Community Mentor, Sneha Parmar:   Sneha Parmar is a highly experienced MarTech Architect working with Capgemini financial services India. Her key expertise are in field of Customer Data Platforms, Personalization, Digital Analytics and Marketing Automation solutions on Adobe product suite. She has 5+ years of experience in Adobe Target.  She is a certified Adobe Subject Matter Expert for Adobe Target, AEP-Real Time-CDP, AJ

Hi, We are uploading multiple user profiles to Adobe Target using Adobe target bulk profile update api, the pcId used in requests is thirdPartyId. Is there a way to look up these user profiles in Adobe Target or any other Adobe platform?  We want to check, if the profiles are updated as per our expectation and the number of profiles uploaded via Bulk Profile Update API is reflecting in Adobe target.  Can you please guide us.  Thanks.Ramya

Hi Team, If I try to change audience or to add Experience Targeting the system collapse.Failed to Load Page.Deleting all cookies in Edge and that is also not worked.Any tips on how to get Adobe Target working on Microsoft Edge?    

Dear Community,  we are currently running a test, where we (a news media organisation) want to show our users the currently most read articles. This setup is quite basic in target recommendations.  There is just one problem: The articles do not update (not in real-time, not in 6 hours or 1 day) - they just stay the same as when the Criteria get edited/updated.  Does anyone else has experiences this?  Many thanks in advance.Jakob Our criteria setup:  

I'm attempting to alter the text of some buttons on a webpage. They are product recommendations driven by a third party company (API call). When I adjust the styling in the browser dev tools, I see the change apply as I expect. When I take that same code over to Adobe Target and implement via custom code (adding a style element to the head of the page), the change does not apply. Could this be a timing issue of when target is firing versus when the product recommendations load? Has anyone else experienced something similar?

Hi everyone, I have to create two  A/B tests on the same mbox id, each with a 50% split targetting the same set of audience. Now one activity is based on the header section of the webpage and second one is for enabling a certain prompt on the initial page load. According to the analysis, there shouldn't be any conflict among both the tests.The challenge is does everyone who sees experience A of demoTest_1 also will see experience A demoTest_1 and experience B of demoTest_1 also will see experience B demoTest_1? or would it be a random split?

Could you confirm that this syntax is all right?<script>let country;try {country = "${aep.my_org.NextFlight.country default="USA"}";} catch (error) {country = "Egypt";}</script>

Hi Community,I am trying to create an Adobe Target offer using IO API, but for some reason, I am getting the below error. can someone help me here?which editor access do I need to have? 

We don't have SKUs attached to products. Our product hierarchy works like this: Product Line -> Product Category -> Product Family -> Product Part No.  In the process of building the recommendation engine major challenge we have is filling the feed template for the target. That CSV asks for entity ID in the first column which we are having a hard time figuring out what will go there.                   And, what about if we don't have all the fields available with us to fill it out in this feed CSV file? custom field columns I understand can be ignored but what about the rest of them? Do they need to be passed with info? We can't leave them empty? For example for inventory and stuff, we go via disturber portals not directly by our site so in that case we can't have info for "entity. inventory"   And, then what about the Location to upload this CSV file? Can you share a reference example path to understand with an elaborate

Use case: We send emails to fill out the surveys to our customers quarterly. And, I plan to implement a popup personalization in Target where I can target the audience who has not filled the survey. As we all know about the Survey Monkey portal, which most usually companies use and so do we. However, I want to implement Target Experience in a way that I can use the audience of Survey Monkey (emails that I have in hand) to Target with criteria if they have filled out the survey then don't show a popup to them otherwise, show the popup.   If this would have been a form fill on my site then I could have attached an mbox param to that form fill success and have built the audience however this is a survey thing so getting confused and looking for suggestions from my target community.   Any suggestions on this kind of audience building?