Adobe Marketo Engage General

Hey Everyone,   I recently had a need (and have had this need before in a variety of other scenarios) to compare the value in one Marketo field to the value in another Marketo field for the same record. Since Smart List filters are unable to reference 2 fields in relation to each other, and you can't use tokens in your Flow Step Choices I have been at a crossroads.   I have the need to compare a Date/Time field to another Date/Time field to see if Field 1 is after Field 2. I do use FlowBoost for populating a combined lead score and a few other things, and it seems like it might be the tool to help. I would be grateful for any guidance on how best to set that up.   Thanks! Ed

Hi All,  Just double checking - if I change the values on a field in SFDC meaning that if the field values used appear as A,B,C but now they will be A1,B2,C3 - will that affect anything on the marketo side? The field name is staying the same, just updating how the values appear. This is a picklist field. The field also already has data associated, meaning that records already have values associated with this field.    The reason for the change, is that this field is both on the contact & account object, and we want to establish a hierarchy on the account level. So if the contacts all have different values, we want the highest value to be associated with the field on the account object. In order to do that we need to rank the field values & have a number in them now. 

As it works today, if you miss to fill out a required field you will see “This field is required”. If you miss to fill in several fields you will still see “This field is required” one field at the time.    Would it be possible to show the number of fields that is required as a complement to how it is today? For example if I have not filled in any form and press Download/ Submit button, it should appear a text that says “7 fields are required”.   Thanks!

Has anyone out there connected their Marketo instance to Google Data Studio?  What are you using for the integration?

Hey all!   Working on a campaign that basically flows like:   Lead has Pre-Approval: Add to Program (Data Value Change from False to True) Send Email 1 Wait Send Email 2 Remove from Flow   Simple - but my question is, they can be also be removed from the flow at any point based on a different data value change (say True to False)   I'm assuming the best solution is to make two campaigns within the program: Campaign 1 - The initial insertion data change + email flow Campaign 2 - Basically an exiting campaign that if they're a member of Campaign 1 and meet  the exiting criteria (Data Value Change from True to False)   Would this work?

Our alt text and URL are getting pulled into the preview pane of our emails, after our preview text:   Does anyone have recommendations on how to fix this?   Thanks! Kim

Resources: https://blog.teknkl.com/dark-mkto-alleys-line-break-token/ (Firefox tutorial) https://stackoverflow.com/questions/28775123/edit-and-replay-xhr-chrome-firefox-etc (Altering XHR request via Postman API Platform) https://www.postman.com/downloads/ (Postman API Platform download – Windows 64-bit) (recommend setting online account) (using online version in tutorial)   Step 1: Log in to Marketo and select the folder / program where you’d want this invisible line-break token to live (recommend for this to live in inherited tokens, or as high up as possible in folder hierarchy).   Step 2: Open Chrome Dev Tools (in the same tab that you have Marketo up in) by selecting the three vertical dots in far-right of your screen, select ‘More tools’, and selecting ‘Developer tools’ (you can also just hit CTRL+Shift+I).     Step 3: Create a text token with name line-break and value three dashes “---“.   Step 4: Save the token.   Step 5: Edit the token again. C

I have a new sales rep that was added in Microsoft Dynamics about a month ago. They are the owner of many contact records. The old sales rep (sales owner) is still showing on the records within Marketo, even though the new rep is the sales owner on the records in Dynamics. The new sales owner name isn't even showing up as a dropdown in Marketo anywhere. Does anyone know why this might be happening? Other records seem to be updating appropriately.

I have a form with 4 text area fields. The content is sent to a web hook , which transfers the data to our server.Everything works smoothly as long as I do not place a newline in the text area fields. All form fields are put together as new value in a ‘Change Data Value’, so I construct a json string :     {"<u>GOOGLE UTM</u>": "","Source":"{{lead.mkt_cp_utm_latest_source}}","Medium":"{{lead.mkt_cp_utm_latest_medium}}","Campaign":"{{lead.mkt_cp_utm_latest_campaign}}”,”Question 1”:”{{lead.mkt_5428_xmpie_answer_1}}","Question 2”:”{{lead.mkt_5428_xmpie_answer_2}}","Question 3”:”{{lead.mkt_5428_xmpie_answer_3}}","Question 4”:”{{lead.mkt_5428_xmpie_answer_4}}"}   The content is later used in the webbook :   Is a newline breaking the json? Is the JSON sent from the Marketo web hook according  to RFC7159? 'Tabs and newline characters, unencoded, are not allowed in strings in JSON according to RFC 7159

Many of our forms for events, include custom disclaimers that indicate the value of the event and the contact email.  Rather than create separate forms for all of our events, I'd prefer to create a single form and use a local token to populate the custom disclaimer (rich-text) field within the form.  But when I do that, the form does not appear anymore on the landing page.  Are local tokens supported in Forms 2.0?

Hi all,   It seems that Marketo, at least in this new instance that I am working in at my new company, is extremely slow. It has got to the point where Marketo will freeze for about 15-30 seconds, and will then display a pop-up window to "Kill Unresponsive Pages," and has caused a ton of inefficiencies. How would you all approach improving the speed of our Marketo instance? Regards, Dillon

In our preference center we have a checkbox "unsubscribe for 90 days", linked to a boolean custom field.Defining a Smart List for a campaign should always include this field ( unsubscribe for 90 days should be false ).We also have a Smart Campaign running that is triggered on a data value change, who sets the value to false after the 90 days period.My questions:1) If someone unchecked this value I can imagine that the 90 days counter is still running? Should the campaign be stopped? if so how?2) If someone unchecked after a period, wait for 20 days, and set the value again true, will the counting restart completely?

Hi all I'm trying to categorise leads based on where a field value came from. We have a field for Marketing Opt In = True, that was populated by various sources - form fill, import etc.   I can look in the Activity Log and see the detail of fields selected in a Fill Out Form activity stamp - I just can't find a way to accurately reverse this to create a Smart List to group by 'Marketing Opt-In field Source is Form Fillout'?   I know how to use a smart campaign to categorise as future updates happen, but is there a way to search backwards in time?  Thanks

I am looking for other users who have their Marketo/SFDC configured this way: Marketo Person object represents the 'human' and syncs to the SFDC Contact object (bidirectional) The SFDC Lead  object represents the inquiry (Marketo > SFDC only) In other words: John Smith fills out a webinar form on the website  John, new to the database, is created as a new Person in Marketo and as a new Contact in SFDC with the contact status "prospect" A week later John fills out a sales form on the website This activity is logged in John's Marketo Person record activity log   The sales inquiry is created in SFDC as a new Lead, associated with the existing SFDC Contact This means that John's Contact record in SFDC can be associated with multiple sales Leads, each to be worked by a different sales team, and to be converted to separate sales opportunities. Thanks!

I have SPF and DKIM, am I correct that to add DMARC I just need to add to the sending domain DNS the correct DMARC txt record with p=none initially?   And then the reports are sent to the email defined in the txt?   Thanks

Three words…Marketo. User. Study.   We’re excited to share the annual Marketo User Study with our awesome community and encourage you to participate so we can pull valuable data from this effort.   The goal of the annual study is to help shape the future of Marketo Engage and provide benchmark data to the community.   It’s 100% anonymous.   As with any survey, the more participation, the better.   Here’s a bit of background information for you.   Perkuto, a Marketo-focused consulting agency, and Adobe have partnered to develop an in-depth study of Marketo Engage users with the goal of answering the following:   Who are Marketo users? Firmographics, years of experience, etc. What do they think about Marketo? An honest assessment of features and capabilities. How do they use Marketo? A deeper dive into features and capability utilization. What are their business objectives? Did they meet their goals and future plans? How are they integrating other

Is it possible to delete the value of the Autofill after putting one? I got error message while trying to clear them. Thanks!

There are two questions regarding the person tabs:1. Where can I create a new custom tab such as the Company Info as the graph below? 2. How do I set the tab read only after a certain time amount after the information is input from a CRM?   Thanks!  

Hi all,   I'm trying to set a custom object to an email that is within an opportunity item so that I can use that newly set custom object to send a notification email via the flow step. This is because we send an email to a client with opportunity-specific info, and then we want to alert the sales rep of that email, but for other reasons, not all sales reps are on the lead level, so I need to surface them.   I've created a token that I've placed within the email that goes out to the client, and the referenced items are checked on the right, however, the values don't update.    #set( ${OpportunityList.get(0).SalesRepEmail__c} = ${lead.CustomObjectEmail})   Any thoughts? 

The image on the left you can see that 98 people clicked through on the email. But then my Email Link Performance Report is stating that 376 people clicked through on the email? Why is this the case?

Hi,I'm working on few emails and came across a weird issue-When copy-pasting a UTM into marketo, it adds "amp;" to the UTM.For example, the following UTM:www.google.co.il?&utm_source=marketo&utm_medium=email&utm_campaign=testWill be converted into this one:www.google.co.il?&utm_source=marketo&utm_medium=email&utm_campaign=testI tried using the "HTML source editor" and the "insert/edit link" button, both didn't work.Can you please tell how/if it affects the UTM?Thanks,Roy

I am trying to figure out the best approach to setting up a welcome program that will enter newly created account leads into a nurture campaign that will trigger off of a lead being added to a SFDC campaign, and will send the first email in the stream immediately, and following emails will come at 1 or 2 week intervals.  I am new to engagement streams in Marketo, but from what I've researched and tested so far, it doesn't seem like an engagement program would be the best approach because I want these leads to be hit with this first welcome email immediately, and engagement streams seem to be very limited to the set days/times for the cadence. The leads would also be continually added to the program 24/7, and to me engagement streams seem to be set up for more static audiences with less flexibility on when emails send while still maintaining appropriate wait steps between them.  Would a single smart campaign with built in wait steps be a better approach? Would that provide eno

Hi there,  Would anyone please be able to help me wrap my head around the set up of Nested email programs within default program? The goal: product promotion with drip emails on specific days, not reoccurring. Each email has an A/B test subject line. The Main Program syncs and updates statuses in a Salesforce campaign, like Open, Clicked, Visited landing page, Filled in the form. I'm using Email programs to have analytics for every email, however in Salesforce I want to know the overall success of the Main program, not individual emails.  Questions: 1. At what point and how I make the audience of Test Email 1, Members of the Main Program? 2. Should each nested email program have smart campaigns to sync appropriate status to SF and update the member status of the Main campaign? 3. Can I have smart campaigns that update statuses for the Main campaign based on the performance of individual emails, outside of nested programs? (like shown on the image)   4. Is there anythin

hi all, amateur hour over here, but, it's hindering my progress & i cant find anything in forums or docs.   I'm adding a full width image to my email build (i want to use this as a header) - but everytime i add m image, click swap - it adds padding to both sides f the image & i cant switch it off. is this to do with my email template used perhaps? on another email i've tested it (using same template - i think), and it fills te full width of the email as i'd expect.i dont want to clone this & start over as the mjority of the email is done, just the header image isnt right. really simple thing but its stopped me in my tracks.im not technical & don't want to get involved with code or anything.   any help appreciated   thanks in advance, noob

On the flow I have 6 change data value steps. They all worked until I had to change the API names for 3 of them. I'm aware that changing API names in SFDC results in new fields in Marketo, I went ahead and updated the form and the flow to reference the new fields.   However, the flow simply skips over the steps that reference the new fields. It'll sync values back to salesforce for the first 3 fields that I didn't change, but not the 3 I changed.   There is no sync error. Those specific fields also sync back to SFDC when I update values directly on the lead page. But something is wrong about the flow that doesn't update those fields in SFDC.    I've tried removing those steps and adding them back, still doesn't work.   Those 3 problem fields are supposed to be pulling Market token values. Maybe it has something to do with the tokens. But the tokens worked before I changed the field names. I checked the new token name over and over, it is correct, it's just not