Adobe Marketo Engage

It would be great if there would have an option to filter the Performance Program Report by date. At the moment, Marketo Support says there is no way to set dates regarding this specific report if there is no cost tag on it, which means that we can use the filter "Period Cost" and set the dates on it, but if there is no cost tag in the program, it won't work even if you select this filter and set the dates up. 

In one of the discussions in the nation we were exchanging ideas on use cases for program member custom fields. One of the ideas entered there was to use program-specific scoring. I happened to have a use case for that this week and investigated, but it turns out PMCFs cannot be set up as Score fields. Does anyone else have this use case? Would it make sense to have this field type added?

It would be very helpful to be able to track lead source information via UTM parameters in a more simplified way. Currently, you either need to:  - create a form with hidden fields for the UTM parameters to pass onto Marketo - write Javascript on the landing page   The limitation of creating a form is that in the case of a highly targeted social ad campaign, where you know exactly the people you are targeting, you don't want your leads to go through that extra step of a form fill-out. Then the only other solution is Javascript which adds complexity and not everyone has Javascript capabilities on their team.    Is there a way for the Munchkin code to pick up the UTM parameters/identify a lead's source and directly feed the information to Marketo?

We need the ability to Edit or Delete an Interesting Moment! 

ご担当者様   お世話になります。 弊社の経営層から下記の要望をいただきました。   リードのスコアの推移を見たい！   例えば、リード A が下記のスコアを保持していたとします。 ・αスコア ・βスコア   グラフで指定した期間内において、リードAのスコアがどのように推移しているかをグラフで見たいです。 目的は、複数のキャンペーンを実施したことにより、リードのスコアがどのように変動しているのかを把握したい   さらに、複数のリードのスコア推移が見れたら良い。 さらに、同一企業のリードのスコアを累計した企業毎のスコア推移が見れたら良い。

I have a case were we have 800 programs, with one document to send for each. People fill out a form, and go into a program. But, every 6 months, if some programs are still empty, the trigger is desactivated by Marketo.    I would like to be able to choose which campaigns / which folders do not have to be desactivated AT ALL. 

Straightforward request: I am a big advocate of using Marketo's description fields when using any sort of asset that's in a Marketo tree—a local asset, program, campaign, folder, template, etc. This area allows you to put in key details, link your work back to ticketing systems, provide context for colleagues, and so on.   However, as of today you can't search any data that's been put into a description inside the UI. For example, if I wanted to note that a certain Smart Campaign uses the form named A Cool Form with ID 1000, I might put in some text in the description like:   "Processes A Cool Form (ID: 1000), assigns values, and sends an alert".   However, if a user just searches in the tree for "A Cool Form", they'll only see the actual form asset named "A Cool Form". If the description data was also indexed in the search, the user could see not only the form but all related assets in one go. Could this data get additionally indexed into tree searches?

This is a bit of an odd request, but hopefully I can explain this without making this too abstract.   When working with email templates, there's no way to do dynamic calculations based on defined variable values. For example, if you were going to write some dynamic CSS for calculating size for a landing page, you might do something like:     width: calc(100vw - 20px);     in order to calculate the pixel width of the viewport width, minus 20 pixels. That sort of calculation can't be done with email markup in a widely supported way. However, other templating languages can support this sort of work. AMPScript's math functions can handle this sort of work for doing on-the-fly calculations for email. This technique can be used to enable certain dynamic features when paired with Marketo's template syntax, and I'm happy to provide private examples of how this would be used. Unfortunately, this is not a use case scenario where doing calculation inside Velocity and then

Today, there is no automatic way to set a Salesforce campaign that should be linked with a Program using only the REST API. However, when querying program information, both the linked sfdcId and its associated name are displayed. Would it be possible to update createProgramRequest/updateProgramRequest  so an SFDC Campaign ID value can be passed? Ideally, there'd be an option a la the UI to auto-create an SFDC campaign in addition to setting a predefined value, but even having the ability to link pre-existing campaigns would be tremendously helpful. 

There should be an option to view records that failed to perform a particular activity such as if we want to see all records fail due to a sync error.

Could you add the option to have a quarterly subscription cadence for smart lists?

Hi Marketo Team, We have been trying to find a solution for URL links with dynamic parameters (i.e. some of the parameters which use Velocity Email Tokens) which cannot be tracked. Attempting to track them would result on the Email Token code not being evaluated. Will it be possible to have a solution for the same in next updates of the platform. It would really solve major setbacks and help us track leads and their behavior. Thanks & Regards Kushal Arya

  If a person subscribes to a MSI notification through Salesforce, their is no way for a SFDC admin, Marketo admin, or Marketo support to unsubscribe that person from the notification, such as: You are subscribed to Marketo Sales Insight Interesting Moment for "Type: Registered"\n\n   When a Salesperson clicks this accidently, they can get 100's of emails, which can block our Marketo notifications, lead to spam filter issues, etc.   The only way this can be unsubscribed is from the email link itself, and by that specific user who clicked the notification icon.   Please add to roadmap to give a way for Marketo admins to clear these subscriptions.   Marketo Support confirmed this old ask article was accurate - 0 way to clear these out: https://nation.marketo.com/t5/product-discussions/unsubscribe-from-an-interesting-moment-alert/m-p/69023#M35890  

Hi,   It would be great if marketo could provide ABM tokens to use in emails. A use case that i could think of is to leverage named account while targeting an ABM campaign.   Thanks, vineela.

The idea is to add the following system information to all notifications emails, doesn't have to be prominent, but at least it enables you to differentiate them.   Subscription: xyzData center: lon09Munchkin ID: 123-ABC-456   If you are admin for multiple instances it is currently a nightmare always having to guess where this or that error took place. Also, user invitations - people can not differentiate if they are activating sandbox or production (we're on SSO, so the login IDs are the same across systems).  

How can my company take action on those bot clicks/opens if we do not know which email addresses they are associated with? The latest releases has some limitations...

Saw this Idea from two years ago- Figured maybe now you would have the ability to implement it.We have a token that references the Internal and External's email address associated to a Lead. We would like the ability to use the External's email token as the sender in our MSI template and have a message appear to come from the External associated to the Lead regardless of who is sending the message.

I recently set up the integration with Marketo and LinkedIn Lead Gen ads but we were not consistently getting the leads to appear in Marketo despite them clearly being in LinkedIn as submitted forms.  I spent 3 weeks in various support limbos all to find out a LinkedIn field was getting mapped to a Marketo field that was tied to a Salesforce field with a character limit. So instead of throwing an error somewhere I could see, it just wouldn't sync the leads. It took me 20 seconds to fix the problem, but it would be great if there was some sort of error log we could access this information in. It would save you hours of support tickets.   I regularly check the Notifications log and API error codes to see if there are high numbers, but if there was another place for developers and admins to go to debug issues without waiting for support ticket escalation that would be a huge help to both Marketo support and customers.

Hi!   I have a problem. I want to download a Smart List with names, but everytime I want to export a list, I only have the option to download it like a CSV file, which is not good because when I open Excel to see it, everything is disorganized. I want them to be a normal Excel document. What can I do?   Thank you!

We send out Smart List Subscriptions to Sales and would like an easy option to set a default set of fields rather than have to edit each smart list subscription separately. Strange that is doesn't even take the fields from the Smart List view that you set it from but a completely different set of fields.   

With the new editor, the preheader has been completely redesigned. It's now editable as part of the email properties. The drawback is that there is no way to make it dynamic. This is an issue, especially of one wants to use the dynamic content to manage multiple languages.So, please Marketo, please make the preheader able to support segmentation based dynamic content in the pre-header.-GregP.S: the workaround is to set the preheader as an editable section in the email, and not use, but in the case, the user may make an error and enter in 2 places. See

It would be very helpful if the Subject line would be automatically added inside the tag: <title></title> when downloading the HTML. We would appreciate this a lot!!    

As of now I don't see any report where we can pull the list of assets used by an email or landing page. It would be great to have thi feature..

Similar to the Used By tab, I propose adding another tab for Forms that list all the fields that are currently being used in a specific form.    It's very frustrating to have to open a form in order to see what fields are included, which then creates a draft of both the form and the landing page. Looking at the preview isn't helpful because we use hidden fields and change the labels on many of the fields.  This extra tab would save time and be a better user experience.     

To avoid activating a program too quickly and send to the wrong audience (eg, I update the smartlist but then quickly go to the control panel and activate the program before checking that the size of the audience seems correct), the activate button should be disabled until the calculation of the audience is completed.  This safeguard goes in line with the other suggestion made here: https://nation.marketo.com/t5/ideas/pop-up-alert-with-confirm-button-on-email-send-out/idi-p/312189