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Ajo_WisdomChase
September 6, 2024
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UTM Parameter

  • September 6, 2024
  • 1 reply
  • 745 views

Hi Team,

 

Could someone please provide examples of UTM source contextual attributes? A screenshot would be very helpful for better understanding.

 

  • Source action id: ID of the Email action added to the journey or campaign.

  • Source action name: name of the Email action added to the journey or campaign.

  • Source id: ID of the journey or campaign the email was sent with.

  • Source name: name of the journey or campaign the email was sent with.

  • Source version id: ID of the journey or campaign version the email was sent with.

  • Offer id: ID of the offer used in the email.

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Best answer by DavidKangni

@ajo_wisdomchase 

Personnaly I don’t see any value for using IDs as they’re autogenerated by the system and you’ll need do reconciliation again later (but maybe with CJA they’re automatically mapped)

 

that being said, I’m usually adding action name and name. As example for a birthday, the source name will be you journey label and source action name will be Emails labels.

It will allow you to track who clicked on email touch 1 or touch 2

 

Thanks,

David

1 reply

DavidKangni
Community Advisor
DavidKangniCommunity AdvisorAccepted solution
Community Advisor
September 10, 2024

@ajo_wisdomchase 

Personnaly I don’t see any value for using IDs as they’re autogenerated by the system and you’ll need do reconciliation again later (but maybe with CJA they’re automatically mapped)

 

that being said, I’m usually adding action name and name. As example for a birthday, the source name will be you journey label and source action name will be Emails labels.

It will allow you to track who clicked on email touch 1 or touch 2

 

Thanks,

David

David Kangni
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