New AJO Reporting UI - is the data accurate? Which is the better interface? | Community
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Caveman77
Level 4
September 10, 2024
Question

New AJO Reporting UI - is the data accurate? Which is the better interface?

  • September 10, 2024
  • 1 reply
  • 818 views

I am noticing in the new AJO Reporting UI that I cannot see the individual emails in the report only the total performance for the campaign.  So comparing the performance of emails is not possible in the case of an A/B Test.  

 

Also I noticed a very big different in the number appearing in the opens and unique open.  So much so, that I have stopped using it and returned to the standard. 

 

Which is the better and more reliable interface?

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1 reply

harikrishnadevanabowina
harikrishnadevanabowina
Level 4
September 13, 2024

Hi @caveman77 Opens and Unique opens are by the definition as below:

 

Opens

  • Definition: An "Open" occurs when a recipient clicks on the link to view the content of an email.
  • Includes: Multiple opens from the same recipient count as individual opens.

Unique Opens

  • Definition: A "Unique Open" occurs when a recipient opens an email for the first time.
  • Excludes: Subsequent opens from the same recipient are not counted as unique opens.

One tracking limitation could be: Some email clients or devices may not support tracking opens, leading to underreporting.

 

BR, Hari Krishna D

P
PandiyarajanRa1
Level 2
November 5, 2024

New reporting not showing data properly where as the same duration, old reporting interface showing numbers. Is that the common issue after the new interface?

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