Is it possible to use AEP for AJO without Real-Time CDP? | Community
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Best answer by akshaaga

@sssynergy ,

Adobe Journey Optimizer is built natively on top of the Adobe Experience Platform. 

For segment creation, this is probably one of the approaches to follow-  

https://experienceleague.adobe.com/docs/experience-platform/segmentation/tutorials/using-external-audiences.html?lang=en 

2 replies

akshaaga
Adobe Employee
akshaagaAdobe EmployeeAccepted solution
Adobe Employee
October 14, 2023

@sssynergy ,

Adobe Journey Optimizer is built natively on top of the Adobe Experience Platform. 

For segment creation, this is probably one of the approaches to follow-  

https://experienceleague.adobe.com/docs/experience-platform/segmentation/tutorials/using-external-audiences.html?lang=en 

sssynergyAuthor
Level 2
October 18, 2023

Thanks for sharing. I believe this answers my question, as the article shows how to create external segments (assuming that this refers to data segmenting without Real-Time CDP).

November 14, 2023

Does anyone know if there is any documentation describing the areas where CDP and AJO overlap and where they differ?

 

I would like to understand which capabilities may not be possible if we use AEP for AJO without Real-Time CDP. 

Anuhya-Y
Community Advisor
Community Advisor
November 14, 2023

@konrad_sztorc-1 

Check Adobe Experience Platform & Applications Overview diagram .

https://experienceleague.adobe.com/docs/blueprints-learn/architecture/architecture-overview/platform-applications.html?lang=en#adobe-experience-platform-%26-applications-overview-diagram

AJO comes with all the AEP functionalities highlighted in red box, RT-CDP provides activation of segments to destinations which is not possible with AJO.

 

Anuhya-Y
Community Advisor
Community Advisor
November 14, 2023

That's not much...  I really can't believe that would be it 🙂

Do you know of any other limitations?

 

 


Checkout the thread https://experienceleaguecommunities.adobe.com/t5/journey-optimizer-discussions/adobe-journey-optimizer-community-q-amp-a-coffee-break-may-31st/m-p/593283#M92