Is it possible to use AEP for AJO without Real-Time CDP? | Community
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Best answer by akshaaga

@sssynergy ,

Adobe Journey Optimizer is built natively on top of the Adobe Experience Platform. 

For segment creation, this is probably one of the approaches to follow-  

https://experienceleague.adobe.com/docs/experience-platform/segmentation/tutorials/using-external-audiences.html?lang=en 

2 replies

akshaaga
Adobe Employee
akshaagaAdobe EmployeeAccepted solution
Adobe Employee
October 14, 2023

@sssynergy ,

Adobe Journey Optimizer is built natively on top of the Adobe Experience Platform. 

For segment creation, this is probably one of the approaches to follow-  

https://experienceleague.adobe.com/docs/experience-platform/segmentation/tutorials/using-external-audiences.html?lang=en 

    S
    sssynergyAuthor
    Level 2
    October 18, 2023

    Thanks for sharing. I believe this answers my question, as the article shows how to create external segments (assuming that this refers to data segmenting without Real-Time CDP).

      K
      Konrad_Sztorc-1
      November 14, 2023

      Does anyone know if there is any documentation describing the areas where CDP and AJO overlap and where they differ?

       

      I would like to understand which capabilities may not be possible if we use AEP for AJO without Real-Time CDP. 

        Anuhya-Y
        Community Advisor
        Anuhya-YCommunity Advisor
        Community Advisor
        November 14, 2023

        @konrad_sztorc-1 

        Check Adobe Experience Platform & Applications Overview diagram .

        https://experienceleague.adobe.com/docs/blueprints-learn/architecture/architecture-overview/platform-applications.html?lang=en#adobe-experience-platform-%26-applications-overview-diagram

        AJO comes with all the AEP functionalities highlighted in red box, RT-CDP provides activation of segments to destinations which is not possible with AJO.

         

          KonradSztorc
          KonradSztorc
          November 14, 2023

          That's not much...  I really can't believe that would be it 🙂

          Do you know of any other limitations?

           

           

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