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November 1, 2024
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Audience Exclusions: Non-identity Namespace

  • November 1, 2024
  • 1 reply
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How do I create a segment that excludes another audience joined on a field that is not an identity namespace (in our case, email address)? The current challenge is that audience builder is all denormalized or joined on the identity namespace.

 

For example, I have an audience of former customers that could have the same email address as active customer accounts. If I email the former customers, I need to exclude any email address that matches an active customer. 

 

Thank you in advance for any help. 

JeffBa4

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1 reply

Anuhya-Y
Community Advisor
Anuhya-YCommunity AdvisorAccepted solution
Community Advisor
November 4, 2024
JeffBa4Author
November 7, 2024

Hi Anuhya-Y, 
Thank you for the direction. 

After reviewing, it appears Exclude by attribute will allow me to exclude one single email address. 

I need the ability to remove users from an audience if the email address matches the email address in another, separate audience. 

Is Exclude by Attribute still what I need and I just misunderstood?
Or is there alternative options for me?
Thanks,

JeffBa4

 

Sukrity_Wadhwa
Community Manager
Community Manager
November 19, 2024

Hi @anuhya-y,

Can you please help @jeffba4 further with their query? 

Thanks!

Sukrity Wadhwa