AJO: Looking for Guidance on Sending Multiple Emails Based on Multiple Qualifying Array Items | Community
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RS195
Level 2
July 10, 2025
Solved

AJO: Looking for Guidance on Sending Multiple Emails Based on Multiple Qualifying Array Items

  • July 10, 2025
  • 2 replies
  • 759 views

Hi Community,

I’m working on a use case in Adobe Journey Optimizer (AJO) and would appreciate any help or guidance from anyone who has dealt with something similar.

In this scenario, each customer profile includes an array of objects (for example: multiple accounts, policies, or loans). The business need is to identify qualifying items in that array based on eligibility criteria (such as status = active) and then send separate transactional emails - one email per qualifying item.

To give an example:

  • A single customer profile contains three accounts.

  • Two of those accounts meet the eligibility criteria.

  • The result should be two separate emails, each containing the details of one qualifying account.

The challenge I’m facing is how to design this in AJO so that a single profile can trigger multiple emails when multiple items meet the conditions, instead of just one email listing multiple items.

I’d appreciate any insights, guidance, or examples of how others have approached this kind of one-to-many activation scenario in AJO.

Thank you!

Best answer by IvanMi1

https://experienceleague.adobe.com/en/docs/journey-optimizer/using/orchestrate-journeys/manage-journey/supplemental-identifier

 

We have a feature set to go live very soon *currently in limited availability - that will allow for secondary identity to be used for multiple journey entrances. This would meet your use case. 

2 replies

DavidKangni
Community Advisor
DavidKangniCommunity Advisor
Community Advisor
July 10, 2025

@rs195 

in AJO a profile can only be once in a journey so you won't be able to send two separate emails from the same journey by using the customer as identity.

 

work around:

  • Use accounts as identity: pros, you will be able to achieve your use case. cons, it will increase your profile counts
  • Use customer as identity and loop in the personalization to display all accounts in one email: pros: will catch all customer eligible, cons: it will send all details in on email 

 

Thanks,

David

David Kangni
    I
    Adobe Employee
    IvanMi1Adobe EmployeeAccepted solution
    Adobe Employee
    July 10, 2025

    https://experienceleague.adobe.com/en/docs/journey-optimizer/using/orchestrate-journeys/manage-journey/supplemental-identifier

     

    We have a feature set to go live very soon *currently in limited availability - that will allow for secondary identity to be used for multiple journey entrances. This would meet your use case. 

      R
      RS195Author
      Level 2
      July 11, 2025

      @ivanmi1 

      Thank you, that’s very helpful and makes complete sense.

      Just to clarify one last thing:
      Since the Supplemental Identifier feature is still in Limited Availability, is there any other currently available capability in AJO that could help solve for the scenario where we need to send one email per qualifying item (such as one per status = active) without switching to a completely new identity structure?

      Or would the best approach be to wait for the Supplemental Identifier to be available to us?

      Appreciate any guidance on whether there’s a short-term solution we could consider while this capability is still rolling out.

      Thank you again!

      I
      Adobe Employee
      IvanMi1Adobe Employee
      Adobe Employee
      July 11, 2025

      Hi @rs195 - i don't believe there is another way that would work well. We should be rolling out this feature by the end of this month for all customers. If this is delayed beyond July - we can look to enable your ORG specifically for Limited Availabilty. 

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