AMA Live: Dive Deeper, Get Insights, and Connect Face-to-Face | Scaling Orchestration to Omnichannel Engagement in Adobe Journey Optimizer

[Sukrity_Wadhwa]

At Adobe Summit 2025 we are bringing the AMAs (Ask-Me-Anything) out of the Community and on to the stage!

We will be hosting the Journey Optimizer AMA Live on Scaling Orchestration to Omnichannel Engagement in Adobe Journey Optimizer - a follow up of the Scaling Orchestration to Omnichannel Engagement in Adobe Journey Optimizer [L535] lab at Summit, to continue the conversation with the experts after the lab.

Topic: Scaling Omnichannel Engagement in Adobe Journey Optimizer

When: Wednesday 4:50 - 5:10 PM PST

Where: Community Pavilion Theater

With: Aditi Dash, a.k.a. @AD30, - Sr. Manager, Product Management, Adobe & Sandra Hausmann, a.k.a. @SHausmann,  - Sr. Technical Marketing Engineer, Adobe

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Whether you're attending the Summit lab in person or not, this is your chance to engage directly with our experts and get your most pressing questions answered related to the above topic.

Have questions in advance? Drop them in this thread! Our experts will be monitoring this space and pulling from these questions during the AMA Live. This thread will also stay open post-session to continue the conversation, so if something sparks your curiosity later, feel free to come back and ask.

[Sukrity_Wadhwa]

Thanks Sandra, a.k.a. @SHausmann and Aditi, a.k.a. @AD30, for being a part of this AMA session. It was really insightful!

For those who are planning to try out the lab or want to go deeper into the topics discussed, here are some helpful resources:

• Lab Workbook

• Videos tutorials available on Experience League: 

  • Step 9: Introduction to building a journey

  • Step 10: Create content with the Email Designer

  • Step 11: Create content using the AI Assistant for content generation

  • Step 12: Configure content experiments for emails

  • Step 13: Create content cards

  • Step 14: Push notifications - Overview

  • Step 15: Configure, author, and deliver SMS messages

Feel free to use this thread to ask any questions or share any doubts you face while working through the lab workbook. Our experts are watching this space and will be happy to help!

[Sukrity_Wadhwa]

New Resource Alert - 
For those looking to go even deeper, please don’t miss this guided tutorial based on this lab: Scaling Orchestration to Omnichannel Engagement in Adobe Journey Optimizer

This is a six-part series that will walk you through the full lab experience and will show you how to elevate your business communications from simple outbound messages to sophisticated, omnichannel journeys. In this tutorial, you’ll be exploring practical examples that combine proactive outreach with responsive engagement.

Feel free to continue asking questions or sharing feedback through the comment section. Our experts are keeping an eye on this thread and will be happy to support you.