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ed_mason
Level 2
October 16, 2015
Solved

Google Analytics upgrade to Universal Analytics

  • October 16, 2015
  • 7 replies
  • 4359 views

Hi,

We're using Dynamic Tag Management to implement Google Analytics on our site, I wanted to know how we would go about upgrading to Universal Analytics - there doesn't appear to be any documentation about this.

Thanks,

Ed

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Best answer by Rudi_Shumpert

Ed,

I wanted to let you know incase you have not seen it yet, but DTM now supports Universal Analytics in a native integration.

 

-Rudi

7 replies

October 16, 2015

Hi

 

I also want to know about Universal Analytics...I want universal analytics to be applied on my website pharma franchise and pcd pharma companies

 

Please suggest

Rudi_Shumpert
Adobe Employee
Rudi_ShumpertAdobe EmployeeAccepted solution
Adobe Employee
October 16, 2015

Ed,

I wanted to let you know incase you have not seen it yet, but DTM now supports Universal Analytics in a native integration.

 

-Rudi

Chasin
Adobe Employee
Adobe Employee
October 16, 2015

Hey Ed,

At this time, DTM doesn't support the Universal Analytics version of GA in the interface.

george_jiang1
October 16, 2015

Hi Jeff,

I know DTM supports the universal analytics version of GA in the interface right now, but do you know what effect the universal upgrade may have on DTM code and third party retargeting pixels? Is this a right time to adopt the new version right now? Thank you so much in advance!

George

ed_mason
ed_masonAuthor
Level 2
October 16, 2015

OK thanks Jeff,

Is there any plan to create some integration for this in the future or will DTM's focus be more towards Adobe Analytics?

Chasin
Adobe Employee
Adobe Employee
October 16, 2015

Adobe is absolutely committed to continued support of GA in DTM, and all third-party tags & tools.  Support for Universal Analytics is on the DTM engineering roadmap.

ed_mason
ed_masonAuthor
Level 2
October 16, 2015

Ok sounds good, 

Thanks