Your achievements

Level 1

0% to

Level 2

Tip /
Sign in

Sign in to Community

to gain points, level up, and earn exciting badges like the new
BedrockMission!

Learn more

View all

Sign in to view all badges

SOLVED

Cart abandonment

balakrishnad200
Level 4
Level 4

Hi Team,

Can you please help me how to track the cart abandonment using through DTM. Is their any predefined options to track DTM?

Your help is highly appreciated.

Thanks,

Balakrishna

1 Accepted Solution
Vijaya_Vignesh1
Correct answer by
Level 2
Level 2

Hi Bala,

To My knowledge Adobe analytics does not have a out of box metrics/dimensions to track cart abandonment.

They do have a tool called Triggers which can used for this usecase. I think this is a separate tool doesn't come with Adobe analytics package 

Check this link: https://medium.com/adobetech/stopping-shopping-cart-abandonment-adobe-i-o-events-and-adobe-analytics...

View solution in original post

5 Replies
Vijaya_Vignesh1
Correct answer by
Level 2
Level 2

Hi Bala,

To My knowledge Adobe analytics does not have a out of box metrics/dimensions to track cart abandonment.

They do have a tool called Triggers which can used for this usecase. I think this is a separate tool doesn't come with Adobe analytics package 

Check this link: https://medium.com/adobetech/stopping-shopping-cart-abandonment-adobe-i-o-events-and-adobe-analytics...

View solution in original post

balakrishnad200
Level 4
Level 4

Hi Vijay,

Is their any way to fire an event when user left the site after adding product to the cart?

Thanks,

Balakrishna

Vijaya_Vignesh1
Level 2
Level 2

Unfortunately It is not possible, because If the user leaves the website or closes the browser. The Adobe analytics interaction stops there so you will not be able to fire an event to Adobe analytics.

balakrishnad200
Level 4
Level 4

Hi Vijay,

Thanks for all the help.

Best,

Balakrishna

jantzen_belliston-Adobe
Community Manager
Community Manager

Hi Balakrishna,

Can you mark the most helpful reply as the correct answer here? This will ensure others with this question can quickly find the answer.

Cheers,
Jantzen