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mattl81594804
Level 2
April 2, 2018
Solved

Test cookie expiration

  • April 2, 2018
  • 1 reply
  • 1531 views

   I have ran an A/A test to validate the configuration and this seem to be working.  I have shut off the campaign and archived it.

I am however still seeing visit and revenue data collection within Adobe analytics for this campaign.  I want to make sure these visitors are no being assigned to new campaigns.

Please advise.

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Best answer by raags35988425

Hi Matt,

This is an expected behavior while using A4T, If a user is a part of an activity using A4T then the value of the activity will be associated with the visitor till the expiration of the eVar(90 days). As a result the activity would continue to get page views, visits and so forth even after it has been deactivated fro some time. Having said that post the activity has been deactivated the user should not see content from the activity and more relevant metric to check this would be impressions.

Hope that helps.

Thanks

Raag

1 reply

raags35988425
Adobe Employee
raags35988425Adobe EmployeeAccepted solution
Adobe Employee
April 3, 2018

Hi Matt,

This is an expected behavior while using A4T, If a user is a part of an activity using A4T then the value of the activity will be associated with the visitor till the expiration of the eVar(90 days). As a result the activity would continue to get page views, visits and so forth even after it has been deactivated fro some time. Having said that post the activity has been deactivated the user should not see content from the activity and more relevant metric to check this would be impressions.

Hope that helps.

Thanks

Raag