Target Recommendation - entity values are not fetching as expected

Hi Team,

We have made the necessary changes on the adobe launch side to collect the several entity (name, category, brand ..etc) value along with entity id to adobe target through parameters directly on the page. However, I could see some of the product entity values are not appearing as expected. it is just showing the Id value and other entity values are empty but the entity parameters are receiving as expected on the target call as per my debugging. Am I missing something and anything needs to be updated? can anyone assist me on this issue? 

Note: The entity values which I have passed via data feed is showing as expected.

Thank you,

Jay.