Adobe Target

Gokul_Agiwal · 11/27/23

Hello Team,

In my current assignment, my client using Google analytics 4 and Adobe Target.

For now, we're sharing the the Google Analytics 4 segment data in adobe Target using Customer Attribute functionality however seems this is not feasible solution going forward - as lot of manual steps involved.

So, we're thinking on to go with API solution. Just to check, has anyone implemented this use case, I came across the Bulk Profile update API in Adobe Target. Any sample example or steps would be helpful .

Thanks,

alexbishop · 11/28/23

Perhaps this API doc would be useful, if you haven't seen it already; it includes all the details around how to structure the API request/file contents etc

View solution in original post

alexbishop · 11/28/23

Perhaps this API doc would be useful, if you haven't seen it already; it includes all the details around how to structure the API request/file contents etc

Michael_Soprano · 4/22/25

@Gokul_Agiwal do you think is it possible to share segment from GA4 to AT through tags?

<head>

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Then Data Collection would send this to Target and we are able to personalize thanks to Profile Scripts?

Michael_Soprano · 4/23/25

@Gokul_Agiwal on the other hand, how you match profiles between AT and GA4?

Adobe Target

Sharing the segment data from Google analytics 4 to Adobe Target for Personalization ( Specially API level)

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