Solved
Product Recommendations Order
How does Target determine which order to select products to display on page for Product Recommendations?
This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.
Target has a number of algorithms that are used to determine the order in which items will appear. Some of these algorithms use a co-occurrence model, i.e. "people who viewed Product A also viewed Product B x number of times".
Another algorithm uses a content similarity model that uses Jaccard similarity to determine the proximity of two items in the catalogue. This algorithm evaluates the metadata for each item; ultimately, the items that have the most overlap of keywords will be recommended together. Check out this article in our documentation for more details on the other algorithms you can choose from.
Enter your E-mail address. We'll send you an e-mail with instructions to reset your password.