My experience targeting experiment has 5 variations with 5 different segments. Should the order in which that I create those variations for segments matter?
Because my audiences are not mutually exclusive,thougths?
Hi @gaurav_kd606277 In XT activity, experience evaluation happens in Top-Bottom order.
For e.x. if the segments used in Exp A and Exp B are not mutually exclusive then target checks if you qualify for the segment A, if yes then it will render the experience A defined for segment A. If user doesn't qualify for segment A then target takes to next segment defined in XT activity .
Segment A - United States - Experience A
Segment B - California - Experience B
Now if you access the website from California , you qualify for Segment A also and hence would get Experience A .
In order to make this work , use this order:
Segment A - California - Experience A
Segment B - United States - Experience B
Now if you access the website from California , you qualify for Segment A also and hence would get Experience A .
if you access the website from LA , you do not qualify for Segment A also and hence would get Experience B .
Hope that helps you.
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