How does Adobe Target report time on site? | Community
Skip to main content
May 18, 2020
Solved

How does Adobe Target report time on site?

  • May 18, 2020
  • 2 replies
  • 5730 views

Hi there,

I have chosen 'time on site' as conversion goal for my activity. Looking at the report, it shows me 3 reporting values. I am not sure what they mean. Cannot find information on this for Adobe Target, only for Adobe Analytics which seem to be different. Would be great to find out whether the time on site is measured in seconds, is it average or total for all conversions; whats the bottom number?

Thank you. Meike

 

 

 

 

Best answer by Gaureshk_Kodag

Hi @pottgm 

Maybe the following document would help you understand the "Time on site" success metric.

https://docs.adobe.com/content/help/en/target/using/activities/success-metrics/success-metrics.html

2 replies

Gaureshk_Kodag
Adobe Employee
Gaureshk_KodagAdobe EmployeeAccepted solution
Adobe Employee
May 20, 2020

Hi @pottgm 

Maybe the following document would help you understand the "Time on site" success metric.

https://docs.adobe.com/content/help/en/target/using/activities/success-metrics/success-metrics.html

pottgmAuthor
May 20, 2020
Thanks a lot
April 25, 2022

I too have this doubt. Could you please answer it here @pottgm , if you know the answer. Thank You:)

March 2, 2023

The linked page does not explain why there are 3 values in this metric column. Can you provide more insight?