Your achievements

Level 1

0% to

Level 2

Tip /
Sign in

Sign in to Community

to gain points, level up, and earn exciting badges like the new
Bedrock Mission!

Learn more

View all

Sign in to view all badges

The 1st edition of the Target Community Lens newsletter is out now! Click to the right to find all the latest updates

How do you target specifically Direct Traffic?

Avatar

Level 1

Hello,

 

I'm trying to build an audience in Adobe Target that consists only of people who are visiting our website directly by typing in our URL or using a bookmark. Previous answers to this question on this forum were vague and inconclusive. 

 

Which audience attributes could I use? None of them reflect direct traffic.

Topics

Topics help categorize Community content and increase your ability to discover relevant content.

2 Replies

Avatar

Level 2

@tdem you may try using "Exclude" condition for Traffic source : 

Gaurav_Singh_02_0-1678307200426.png

If you also looking to filter out referred users apart from these top 4 , you may also use "Referring Landing Page: Domain" and filter out all the traffic that has a value in it .

Hope this helps.

Avatar

Level 1

Thank you! How could you go about filtering out referred users using the "Referring Landing Page: Domain"?