How do you target specifically Direct Traffic? | Community
Skip to main content
March 6, 2023
Solved

How do you target specifically Direct Traffic?

  • March 6, 2023
  • 1 reply
  • 961 views

Hello,

 

I'm trying to build an audience in Adobe Target that consists only of people who are visiting our website directly by typing in our URL or using a bookmark. Previous answers to this question on this forum were vague and inconclusive. 

 

Which audience attributes could I use? None of them reflect direct traffic.

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.
Best answer by Gaurav_Singh_02

@tdem you may try using "Exclude" condition for Traffic source : 

If you also looking to filter out referred users apart from these top 4 , you may also use "Referring Landing Page: Domain" and filter out all the traffic that has a value in it .

Hope this helps.

1 reply

Gaurav_Singh_02Adobe EmployeeAccepted solution
Adobe Employee
March 8, 2023

@tdem you may try using "Exclude" condition for Traffic source : 

If you also looking to filter out referred users apart from these top 4 , you may also use "Referring Landing Page: Domain" and filter out all the traffic that has a value in it .

Hope this helps.

tdemAuthor
March 8, 2023

Thank you! How could you go about filtering out referred users using the "Referring Landing Page: Domain"?