How can I integrate Target data into Google Analytics 4?
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The standard approach to this revolves around using Response Tokens - there's an example here which explains the general concept, which you could then adjust depending on which data you want to send
The standard approach to this revolves around using Response Tokens - there's an example here which explains the general concept, which you could then adjust depending on which data you want to send
The format for event triggers have changed slightly for GA4 - https://developers.google.com/analytics/devguides/collection/ga4/events?client_type=gtag
Make sure to setup custom dimensions in GA and use those instead of eventCategory, eventAction and eventLabel.
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Could I integrate Targetdata into GA4 ? and make the integration via tealium ?
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