Difference between the audience under the Geo(City vs DMA) ? | Community
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Level 2
July 8, 2021
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Difference between the audience under the Geo(City vs DMA) ?

  • July 8, 2021
  • 1 reply
  • 1560 views

What is the difference between the audience under the Geo  - 
City vs DMA
For Example -  If we Target same city under both for example (LA).
Will they fetch same results?
If not, what is the major difference

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Best answer by Gaureshk_Kodag

Hi @robinders871029 

Basically here you are selecting two cities Los Angeles and San Francisco. When you use this audience in an activity, people from LA and San Fransisco both will see a similar experience.

All the list of cities added will work as OR conditions. for example, if the city is LA OR San Fransisco show the experience.

 

Hope this helps.

1 reply

Gaureshk_Kodag
Adobe Employee
Gaureshk_KodagAdobe EmployeeAccepted solution
Adobe Employee
July 12, 2021

Hi @robinders871029 

Basically here you are selecting two cities Los Angeles and San Francisco. When you use this audience in an activity, people from LA and San Fransisco both will see a similar experience.

All the list of cities added will work as OR conditions. for example, if the city is LA OR San Fransisco show the experience.

 

Hope this helps.

Level 2
July 12, 2021

Thanks for looking into it.
Will be getting the same results if target through city vs DMA ?