


Personalization Industry Insiders: Financial Services & Insurance
Time: 1pm - 2pm ET // 10am -11am PT
More about the Personalization Industry Insiders Webinar Series:
Industry experts are seeing new consumer trends take shape while life begins to return back to normal for workers and travelers. Across the world we are seeing companies in every industry adapt to the changing behaviors and demands of new consumer trends.
Join this series to dive into how to tailor digital transformation journeys to respond to immediate changes in demand, while putting personalization at the center of customer engagements, industry by industry:
James Capasso, Target Consultant, Adobe Premier Support
As a Target Consultant, James joins Adobe with over 20 years of experience in Financial Services. During that time, he worked with both retail and institutional clients to understand their needs and create plans and processes for success. Now with Adobe, James uses those same skills as a Premier Support Consultant on the Field Services team. Working with the Adobe Target solution, he leverages his financial services background to help clients tailor their personalization strategies to deliver digital experiences that drive real-time personalization and engagement with their customers.
Christopher Young, Director, Adobe Industry Strategy Financial Services Christopher is an experienced marketing professional with an extensive background in cross-channel marketing, customer acquisition, customer segmentation, brand management and creative development, and has a unique ability to forge strong internal partnerships and translate organizational priorities into effective marketing initiatives that meet business objectives.
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