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Target personalization in Campaign adbox technology

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Level 10

Hi, 

 

I would like to know what type of technology is behind this implementation in Campaign.

Michael_Soprano_0-1711130942180.png

When the email is opened then the email client sends API request to Target with email as a parameter, Target recognizes the user and sends back specific image? 

 

Thanks

Mike 

 

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Respuesta correcta de
Community Advisor
1 Respuesta

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Respuesta correcta de
Community Advisor

Hi @Michael_Soprano , I believe its using Adobe Target Offers module - https://experienceleague.adobe.com/en/docs/target/using/experiences/offers/manage-content 

 

Regards,

Chetanya