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SOLVED

Issue with viewing multi-audience with A/B testing

weng84
Level 2
Level 2

Hi, I was creating my A/B testing through Adobe Target and I have a total of 4 experiences and 3 different types of visitors, and I'm using Multiple Audiences to create my audience segmentation.

 

Experience A (25%)

All Visitors  (Default content)

New Visitors (Default content)

Return Visitors (Default content)

 

Experience B (25%)

All Visitors  (Default content)

New Visitors (Show content A)

Return Visitors (Default content)

 

Experience C (25%)

All Visitors  (Default content)

New Visitors (Show content B)

Return Visitors (Default content)

 

Experience D (25%)

All Visitors  (Default content)

New Visitors (Default content)

Return Visitors (Show content C)

 

However when I try to use the QA preview links, I wasn't able to see Experience B, C, and D. Anyone know what will cause this issue to happen?

 

Another thing is from my understanding Experience targeting cannot set the traffic splitting except for A/B testing, correct me if I'm wrong?

 

Thanks.

1 Accepted Solution
Joshua_Eisikovi
Correct answer by
Employee
Employee

Hi @weng84 

"" However when I try to use the QA preview links, I wasn't able to see Experience B, C, and D. Anyone know what will cause this issue to happen? ''

Activity QA is sticky after you browse a website in Activity QA, your Target session must expire or you need to have Target release you from Activity QA before you can view your site as a typical visitor. Use the Target QA bookmarklet to force yourself out of Activity QA. "" ]

 

Can you try the Target QA bookmarklet or you can also manually force yourself out by loading a page on your site with the at_preview_token parameter with an empty value (for example, at_preview_token=. and see if you can see the following experiences?

 

Ref: https://experienceleague.adobe.com/docs/target/using/activities/activity-qa/activity-qa.html?lang=en...

 

'' Another thing is from my understanding Experience targeting cannot set the traffic splitting except for A/B testing, correct me if I'm wrong? '' 

You are correct here, there are no traffic allocation for Experience targeting (XT) activities each experience in the XT activity is associated with an Audience. If the user falls into an Audience they will be displayed the experience associated with that.

 

Please note that the XT flow is a top-down priority, so if an end-user qualifies for an audience in location 1, they will not be able to fall out of this audience and qualify for audience 2. That said, if an end-user qualified for Audience 2, and then later qualifies for Audience 1, the end-user can fall out of Audience 2 and be re-evaluated for Audience 1. 

 

Ref: https://experienceleague.adobe.com/docs/target/using/activities/experience-targeting/create-targetin...

[Heading: The priority of experiences is defined by their order (top-down) as they display in the Target UI.]

 

Thanks
Joshua 

View solution in original post

3 Replies
Joshua_Eisikovi
Correct answer by
Employee
Employee

Hi @weng84 

"" However when I try to use the QA preview links, I wasn't able to see Experience B, C, and D. Anyone know what will cause this issue to happen? ''

Activity QA is sticky after you browse a website in Activity QA, your Target session must expire or you need to have Target release you from Activity QA before you can view your site as a typical visitor. Use the Target QA bookmarklet to force yourself out of Activity QA. "" ]

 

Can you try the Target QA bookmarklet or you can also manually force yourself out by loading a page on your site with the at_preview_token parameter with an empty value (for example, at_preview_token=. and see if you can see the following experiences?

 

Ref: https://experienceleague.adobe.com/docs/target/using/activities/activity-qa/activity-qa.html?lang=en...

 

'' Another thing is from my understanding Experience targeting cannot set the traffic splitting except for A/B testing, correct me if I'm wrong? '' 

You are correct here, there are no traffic allocation for Experience targeting (XT) activities each experience in the XT activity is associated with an Audience. If the user falls into an Audience they will be displayed the experience associated with that.

 

Please note that the XT flow is a top-down priority, so if an end-user qualifies for an audience in location 1, they will not be able to fall out of this audience and qualify for audience 2. That said, if an end-user qualified for Audience 2, and then later qualifies for Audience 1, the end-user can fall out of Audience 2 and be re-evaluated for Audience 1. 

 

Ref: https://experienceleague.adobe.com/docs/target/using/activities/experience-targeting/create-targetin...

[Heading: The priority of experiences is defined by their order (top-down) as they display in the Target UI.]

 

Thanks
Joshua 

View solution in original post

weng84
Level 2
Level 2
Hi Joshua, I just test and it's not appearing. Is this something to do with my steps?
weng84
Level 2
Level 2
What I did when I created the A/B is in my experience, as mention for example experience B I got 3 different audience segment. Only New Visitors would see a content, but when I do the preview QA, it just doesn't get show up.