Is it possible to delete a single profile in the experience platform?

Forum|Forum|2 years ago
February 1, 2023
4 replies
2499 views

Hello,

We have a requirement wherein we want to delete a single profile from the datalake as well as the profile store. The profile could be an individual profile or a B2B Account (customer) profile.

Is it possible to do this via an API?

Thanks

Abhishek

Experience Platform

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Best answer by ChetanyaJain-1

Another thread with a similar question - just that they want to do for Batch

https://experienceleaguecommunities.adobe.com/t5/adobe-experience-platform/delete-profiles-from-aep/td-p/571020

Anil_Umachigi

Adobe Employee

@mittalabhi86-1 Yes this is doable, the best option is to use Data Hygiene service. Use the Primary id to help filter and delete profiles from profile store and data lake.

Here's more details

Does this help your use case?

M

mittalabhi86-1Author

Level 2

Hello Anil,

Thank you very much for the reply. However, it seems that we will have to sign up for additional packages in order to be able to access this feature. As it says in the documentation, "Data hygiene capabilities in Adobe Experience Platform are currently only available for organizations that have purchased Adobe Healthcare Shield or Adobe Privacy & Security Shield.".

Is there anything that comes OOTB with EP?

Regards

Abhishek

Anil_Umachigi

Adobe Employee

right ok! i did not see that.

For profile you could use the Profile API, This however deletes only from profile store and not data lake.

For data lake, you can use use API to delete a batch, however this may not be ideal situation considering other data within that batch id.

R

Robin_van_denHo

You can use a workaround, being the PrivacyAPI/UI

You have to use the primary identifier (not any other) and it can take up to 30 days. So far from perfect solution, but it's the only one without buying some other packages..

https://developer.adobe.com/experience-platform-apis/references/privacy-service/