Import externally created audiences in AEP via SFTP/DLZ/Cloud Storage | Community
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BitunSenAEP
Level 2
February 19, 2025
Question

Import externally created audiences in AEP via SFTP/DLZ/Cloud Storage

  • February 19, 2025
  • 2 replies
  • 1102 views

Hello Team,

We have a requirement to import/load externally created audiences into AEP. We are familiar with the "Import Audience" feature provided in the UI and we have done this couple of times. Now, based on the volume of audiences and increased frequency of importing thaudience, we are thinking of options to see if importing/uploading the audiences (in CSV or JSON) from SFTP or Data Landing Zone (DLZ) is feasible or not. I could not find anything in the ExperienceLeague other than importing audience using UI.

 

Anyone of you knwo, if this is at all possible through regular dataflow from SFTP/DLZ ? 

 

Thanks a lot in advance for all the help I get from this forum.

 

Thanks,

Bitun

2 replies

jayakrishnaaparthasarathy
Community Advisor
jayakrishnaaparthasarathyCommunity Advisor
Community Advisor
February 20, 2025

Hi @bitunsenaep  - Importing the external audience from "Import audience" feature and other sources like SFTP, Cloud Storage is totally vary. Import audience will directly create a audience list from the uploaded CSV file and available to utilize for downstream and further enrichment. However, importing the audience from external connection will not be performing as same as like what import audience will do. Also, it would be considering as a separate stand alone profiles and we may have to create audience from those ingestion. On the other hand, it is not possible to utilize any source connection to set up a import audience.

I have read a document long back saying that adobe is planning to have S3 connection for "Import Audience" feature where we can connect and have a incremental set up as you expected. So, just check with support team and see if you get any luck. 

Thank you,
Jayakrishnaa P.

    B
    BitunSenAEPAuthor
    Level 2
    February 21, 2025

    Thank you for your response @jayakrishnaaparthasarathy 

     

    I have raised a support ticket as well. Waiting for their side of response. If I get any, I will keep this posted here as well.

     

    One question - what is the purpose of the "Segment Definition" class? As per the experience league document, this class should be used if we are bringing in segment definitions from external systems into Adobe Experience Platform. The confusion is, if it is used to bring segment definition only, then why it contains IdentityMap to capture individuals who are qualified for the segment.

     

    Any explanation will really help. 

      jayakrishnaaparthasarathy
      Community Advisor
      jayakrishnaaparthasarathyCommunity Advisor
      Community Advisor
      February 21, 2025

      @bitunsenaep  - To be honest, we haven't used this segment definition class to bring the external audience. Again as mentioned, even though you use this segment definition class to bring all your audience along with other respective attributes still you might need to create a audience based on this schema. As we are not seeing anywhere that it would create an audience list based on the audience ID we will give while ingest externally. 

      Regarding identity map, we always need a primary identity for every profile fragment to distinguish the audience or profile, in this case it would consider as audience ID. Seems it is same as like import audience option where you will select one column as a primary identity.

      Thank you,
      Jayakrishnaa P.

        kautuk_sahni
        Community Manager
        kautuk_sahniCommunity Manager
        Community Manager
        March 7, 2025

        @bitunsenaep Did you find the suggestions helpful? Please let us know if you need more information. If a response worked, kindly mark it as correct for posterity; alternatively, if you found a solution yourself, we’d appreciate it if you could share it with the community. Thank you!

        Kautuk Sahni
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