How to Ensure Continuous Data Sync from AEP to Marketo When User Information Changes?

[SkyePe]

Hello,

I am currently using the AEP Connector to package audiences into Marketo. However, when a user's email already exists in Marketo, other corresponding fields are not updated. In some cases, when a consumer's personal information is updated in AEP, the updated fields are not synchronized to Marketo.

Could anyone help clarify how we can ensure continuous data synchronization from AEP (CDP) to Marketo, especially when there are changes in user profile information?

Thank you for your assistance!

Best regards,

[RiteshY18 · Accepted solution]

@SkyePe  it seems you are trying to pass on updated personal information, however once the segment is in place it will not synch personal updates, delete your connection and build a segment mapping again for the Marketo connection to send updated details via segment 

[kautuk_sahni]

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