How to Ensure Continuous Data Sync from AEP to Marketo When User Information Changes?

Question

Hello,I am currently using the AEP Connector to package audiences into Marketo. However, when a user's email already exists in Marketo, other corresponding fields are not updated. In some cases, when a consumer's personal information is updated in AEP, the updated fields are not synchronized to Marketo.Could anyone help clarify how we can ensure continuous data synchronization from AEP (CDP) to Marketo, especially when there are changes in user profile information?Thank you for your assistance!Best regards,

RiteshY18 · Accepted Answer

@skyepe  it seems you are trying to pass on updated personal information, however once the segment is in place it will not synch personal updates, delete your connection and build a segment mapping again for the Marketo connection to send updated details via segment

kautuk_sahni · Answer

@skyepe Did you find the suggestion helpful? Please let us know if you require more information. Otherwise, please mark the answer as correct for posterity. If you've discovered a solution yourself, we would appreciate it if you could share it with the community. Thank you!

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