Flexible Audience Evaluation - Nested Audience

Question

I have a question regarding Flex Audience Evaluation.

If we have an audience that contains a nested audience that has not been evaluated, will flex audience return a count? For example, we built Audience A this morning but it has not evaluated yet. From there, we built Audience B with the criteria of ‘Includes Audience A’. If I run the Flex Audience Evaluation on Audience B, will it return a count, or does it need to wait until Audience A has been evaluated?

In the above, EMID NEW All Seed Profiles has not yet evaluated. So if I run the evaluation for Brandon Graeme Test Audience #4.4 TWC25E_250601 NEW SEEDS, will it return a count?

Thanks.

TylerKrause · Accepted Answer

Hey Brandon - when you're saying flex audience evaluation, I'm assuming you mean on demand audience evaluation.
Assuming so, you only need to force evaluate the parent audience that includes the children audience and they will all be evaluated.

Let me know if you have any questions or run into any unexpected experiences!
Tyler Krause

Asheesh_Pandey · Answer

@brandonfa6 I see you are using OR condition, in that case, the Audience Evaluation on Audience B (in your example: Brandon Graeme Test Audience #4.4 TWC25E_250601 NEW SEEDS) will only return its count as Audience A (EMID NEW All Seed Profiles) has not yet been evaluated.

In other words, OR conditions do not require all conditions to evaluate to return results. If any one part of the OR evaluates to true (and has matching profiles), it will return a count, even if another part (like a nested audience) is unevaluated.

Sign up

Login with SSO

Login to the community

Login with SSO

Scanning file for viruses.

This file cannot be downloaded